Go behind the scenes with The Studio, the BrightTALK content series pulling back the curtain on B2B video production in the marketing world.

The Studio

Go behind the scenes with The Studio, the BrightTALK content series pulling back the curtain on B2B video production in the marketing world.
Content Marketing
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From webcams and USB mics to multi-camera 4K setups and drones, it’s easy to get lost in the tech of our trade. But, if there’s one question our team has heard time after time, it’s: “Do I really need this?” > “There’s a saying in the photography world,” says Tom Harris, BrightTALK producer. “The best camera is the one you have with you.” In this episode, we’re debating the gear (and gearheads) B2B marketers need in their arsenal. We’ll provide recommendations for the essential equipment our team uses regularly - and even a few fun extras they take out when the time is right (i.e. drones). Plus, we'll give you handy tips and tricks you can use to make the most with what you’ve got on hand. Join Greg Johnson and Frank Hanley, along with Tom Harris and Craig Bonheur, as they take you behind the scenes with The Studio, the BrightTALK content series that pulls back the curtain on B2B video production in the marketing world. - \_ \_ BrightTALK Studios is the strategic, creative, and production division of BrightTALK. Along with our partners around the world, our teams in London, New York, and Sydney help businesses define and create the content they need to engage their target audience.

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Series Description

From webcams and USB mics to multi-camera 4K setups and drones, it’s easy to get lost in the tech of our trade. But, if there’s one question our team has heard time after time, it’s: “Do I really need this?” > “There’s a saying in the photography world,” says Tom Harris, BrightTALK producer. “The best camera is the one you have with you.” In this episode, we’re debating the gear (and gearheads) B2B marketers need in their arsenal. We’ll provide recommendations for the essential equipment our team uses regularly - and even a few fun extras they take out when the time is right (i.e. drones). Plus, we'll give you handy tips and tricks you can use to make the most with what you’ve got on hand. Join Greg Johnson and Frank Hanley, along with Tom Harris and Craig Bonheur, as they take you behind the scenes with The Studio, the BrightTALK content series that pulls back the curtain on B2B video production in the marketing world. - \_ \_ BrightTALK Studios is the strategic, creative, and production division of BrightTALK. Along with our partners around the world, our teams in London, New York, and Sydney help businesses define and create the content they need to engage their target audience.

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Featured Presenters

Greg Johnson
Managing Director
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BrightTALK
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Mike Marsdale
Senior Producer
at
TechTarget
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Nyekha Bennett
Art Director
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BrightTALK
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Frank Hanley
Producer
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BrightTALK
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Steve Madeja
Senior Producer, Creative Accounts
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BrightTALK
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MB Welch
Producer
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BrightTALK
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Tom Harris
Live Video Producer
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BrightTALK
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Jeff Kunken
Vice President, Integrated Solutions
at
TechTarget
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Jon Mycroft
Vice President, Integrated Publisher EMEA
at
BrightTALK
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Matt Harris
Director, Studios
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BrightTALK
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The Studio

Go behind the scenes with The Studio, the BrightTALK content series pulling back the curtain on B2B video production in the marketing world.
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Content Marketing
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