BrightTALK Studios

Create Unique Content that Excites & Engages More B2B Buyers

Our global team of video and virtual event experts has the experience and tools to help you create compelling and memorable content that buyers trust.

BrightTALK Studios

Create Unique Content that Excites & Engages More B2B Buyers

Our global team of video and virtual event experts has the experience and tools to help you create compelling and memorable content that buyers trust.

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20+ years of excellence creating compelling B2B content

Heading

Stories Matter

We focus content ideation on themes & styles that buyers find compelling, to reduce your content creation risk

Details Matter

Our consistently seamless planning, scheduling & execution, regardless of project complexity, saves you precious time & resources

Impact Matters

We deliver unique B2B content that audiences respond to, so you can achieve ambitious brand & demand goals

CONTENT STRATEGY & CREATIVE SERVICES

Create exciting content that achieves your goals

Our experienced creative team provides strategic content ideation guidance to B2B clients large and small, developing unique branding and content that resonates with their target audiences.  Our comprehensive services—including art direction, copywriting, scripting and storyboarding—streamline content creation, so you can avoid dealing with multiple providers and incompatible timelines.

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Virtual Event For Hitachi Vantara
Other Content Service
Virtual Event
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Virtual Event For Hitachi Vantara

Multi-session virtual events continue to be essential to audiences, driving more leads with deeper engagement​. From quick events to support day-to-day campaigns​ to annual events and ongoing content hubs, BrightTALK Virtual Events help drive value at scale from start to finish.

26:44
Customer Event Video For T-Mobile
Live Production
Customer Event Video
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Customer Event Video For T-Mobile

Leverage our video production capabilities at your on-location site to create dynamic video content that tells your product and solutions stories.
01:36
Animated Video with Analyst For Apptio
Animation
Animated Video with Analyst
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Animated Video with Analyst For Apptio

Bring your products and services to life through animated explainers.
03:04
Solution Overview Video For Barings
Live Production
Solution Overview Video
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Solution Overview Video For Barings

Put your people front and center with interview-based videos.
03:10
Animated Video For Dig Security
Animation
Animated Video
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    Animated Video For Dig Security

    01:22
    Webinar with Analyst For Veeam & Hewlett Packard Enterprises
    Other Content Service
    Webinar with Analyst
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      Webinar with Analyst For Veeam & Hewlett Packard Enterprises

      Establish your company as a leader in your industry by aligning your experts with Enterprise Strategy Group experts, or get independent verification of your products by sitting down with an industry analyst to answer questions about your product. Ideal for the presenting of report findings or explaining in-depth technical concepts, a co-presentation pairs your expert with an analyst from Enterprise Strategy Group to open up a dialogue about a technology or business challenges and trends.
      08:01
      Physical Event Video For Google
      Live Production
      Physical Event Video
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      Physical Event Video For Google

      Leverage TechTarget’s video production capabilities to promote, enhance and optimize your conferences and events. Animated social promos, filmed daily updates, and post-event sizzle reels can all boost your profile and promote event presence. Create branded videos that can run in your booth or exciting kickoff videos to start your sessions with a bang. Or capture interviews, testimonials, panels and presentations at scale with our experienced producers. The Studios team will help scope and develop strategic video production plans to meet your goals and budget.

      00:55
      Virtual Event For Hewlett Packard Enterprises
      Other Content Service
      Virtual Event
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        Virtual Event For Hewlett Packard Enterprises

        Multi-session virtual events continue to be essential to audiences, driving more leads with deeper engagement​. From quick events to support day-to-day campaigns​ to annual events and ongoing content hubs, BrightTALK Virtual Events help drive value at scale from start to finish.

        01:34:44
        Analyst Video For CyberMaxx
        Other Content Service
        Analyst Video
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          Analyst Video For CyberMaxx

          Leverage Enterprise Strategy Group’s industry knowledge and comprehensive library of demand-side research to create an impactful video content asset. Includes initial concept discussion with ESG to review objectives and themes as well as full content development, filming, production and editing.
          03:33
          Solution Overview Video For Topcon
          Live Production
          Solution Overview Video
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            Solution Overview Video For Topcon

            Leverage our video production capabilities at your on-location site to create dynamic video content that tells your product and solutions stories.
            04:46
            Moderated Webinar For Teradata
            Virtual Production
            Moderated Webinar
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              Moderated Webinar For Teradata

              A Hosted Talk enables you to take advantage of BrightTALK and TechTarget's speaker network.
              55:57
              Animated Video For Citrix
              Animation
              Animated Video
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                Animated Video For Citrix

                Animated spotlights leverage existing content and collateral and turn it into short-form animated videos optimized for social media. These <60-second videos can be built off any existing asset to promote new products, research, and upcoming virtual and physical events.

                0:34
                Solution Overview Video For HSBC Asset Management
                Live Production
                Solution Overview Video
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                  Solution Overview Video For HSBC Asset Management

                  Put your people front and center with interview-based videos. Our production team is ready to deploy across North America, AMEA, and APAC to manage a multicam production at the location of your choice and conduct off-the-lens interviews with up to 5 interview subjects. Want to make a company-wide announcement with your CEO? Done. Get a testimonial from a customer at their local offices? You got it. Interview a thought leader at a solar panel farm? No problem. Also includes post-production to edit into a unique video asset, and additional post-production can be added based on customer needs.

                  01:24
                  Unmoderated Webinar For NewRocket
                  Virtual Production
                  Unmoderated Webinar
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                    Unmoderated Webinar For NewRocket

                    Enhance the quality of your webinars on the BrightTALK platform with production level technical support and guidance. Our producers will walk you through the best practices of virtual production on a pre-event rehearsal, manage the production from specialized virtual recording studios, and handle custom graphics creation and editing that lets your speakers and content to shine.

                    57:34
                    Physical Event Live Streaming For AWS
                    Live Production
                    Physical Event Live Streaming
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                      Physical Event Live Streaming For AWS

                      Broadcast your message from your chosen location to a remote audience. Work with our talented production team - including a producer, technical director, and sound and camera crew - to stream your presentations, panels, product demos and more live via the BrightTALK platform. You provide the location and internet connection, and BrightTALK provides the rest.

                      01:04
                      Analyst Video For WIZ
                      Other Content Service
                      Analyst Video
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                        Analyst Video For WIZ

                        Amplify your message with social media videos. These 30-second videos are designed to grab and hold the attention of researchers and buyers while active on social networks to promote a paper or longer ESG video.

                        0:42

                        EVENT VIDEO PRODUCTION

                        Optimize return on in-person event investments

                        Unlock the full potential of physical events with a suite of video-based content created by our experts:

                        • Engaging pre-event content and social promotions to drive booth traffic
                        • On-site and in-booth video that leverages your subject matter experts and @Summits that leverage Enterprise Strategy Group analysts to attract prospects during the event
                        • Livestreaming to virtual attendees to expand your reach and support future demand and thought leadership efforts
                        • Post-event follow-up webinars and video to extend your visibility and engage prospects
                        Learn More about BrightTALK Event Video Production

                        VIRTUAL EVENT PRODUCTION

                        Exceed event expectations with turnkey, end-to-end support

                        Our full range of services helps you deliver a polished and successful multi-session event using BrightTALK’s templated or custom virtual event platform. We make your experience turnkey by assisting with content strategy, helping recruit expert presenters or Enterprise Strategy Group analysts, providing technical support and developing promotions to recruit attendees.

                        Learn More about BrightTALK Virtual Event Production

                        VIDEO PRODUCTION

                        Capture attention for your brand, thought leaders & products

                        We offer expert services—end-to end or a lacarte—to create exciting filmed and live video content at your location, your customer events, our studios in New York, Boston or London, or nearly any location worldwide. From customer testimonials to expert panels, executive interviews, and product overviews, our production and post-production teams ensure top-quality results.

                        Learn More about BrightTALK Video Production

                        WEBINAR PRODUCTION

                        Elevate web event production & content quality

                        Ensure a smooth and engaging webinar experience for speakers and attendees alike with our expert support services for your BrightTALK webinars and BrightTALK Summit sponsorships. From platform technicians to moderators to expert and Enterprise Strategy Group analyst guests, we take care of the details so your speakers can focus on their message and attendees can learn from your experts.

                        Learn More about BrightTALK Webinar Production

                        Animation

                        Convey complex concepts quickly

                        Animation, illustration and hybrid creative options simplify and effectively communicate complex business stories.

                        Our experts use your existing content or licensed Enterprise Strategy Group assets to create animated videos that engage buyers who prefer video-based content to quickly understand your message.

                        Learn More about BrightTALK Animation

                        Award-winning global content marketing

                        studioID, Informa TechTarget’s award-winning global content marketing team, brings a deep understanding of our audiences and a journalistic approach to content development to help brands tell their stories more effectively across use cases.

                        Learn More about studioID

                        Trusted by companies large and small

                        Our customers create over 30,000 webinars on BrightTALK each year, generating millions of engagements to drive growth in their businesses.

                        "We found a huge increase in the number of registrations per webinar but also the quality of people coming in was better."

                        Jess Bahr
                        Senior Director, Growth Marketing
                        3x
                        the audience per webinar
                        Learn how
                        Watch their story

                        "BrightTALK is a crucial platform to get our content out there and gain more audience."

                        Saule Andriuskeviciute
                        Channel Marketing Manager
                        1,300
                        investment professionals reached in a quarter
                        Learn how
                        Watch their story

                        "BrightTALK worked with us to create exactly the event we imagined, and we achieved 4x our revenue from the previous year's event. Incredible!"

                        Tim Garon
                        Member Programs Content Manager
                        4x
                        last year's revenue
                        Learn how
                        Watch their story

                        "We love the team, we find the application very easy to use...we also like how there is a bundled-in audience."

                        Erik Archer Smith
                        Marketing Director
                        All
                        the modern feature sets
                        Learn how
                        Watch their story

                        "BrightTALK has massively impacted the volume and engagement of Yellowfin's inbound leads. These leads have a much greater conversion rate. This highly engaged audience spent an hour engaging with that topic, as a result have exceptionally high conversion rates."

                        Peter Baxter
                        SVP of Global Sales
                        45%
                        of total inbound demand
                        Learn how
                        Watch their story

                        "Our marketing development reps really like the leads that come in from BrightTALK"

                        Susan Gilchrist
                        Principal Program Marketing Manager
                        Closed-won deals
                        BrightTALK is there, usually multiple times
                        Learn how
                        Watch their story
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