Much, much more than a webinar platform

B2B marketers turn to BrightTALK for end-to-end video content creation, delivery and distribution that drives industry-leading brand engagement and pipeline impact.

Join thousands of CUstomers powered by BrightTALK

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    Audiences

    More real buyers come to you.

    Our network connects more video-loving technology buyers and sellers than anyone else by far. Powering thousands of hyper-specific, solution-oriented channels and hundreds of thousands of original webinar sessions, BrightTALK from Informa TechTarget is where 50M+ permissioned B2B professionals go to learn about the technologies and trends powering success in their space.

    Platform

    More of what makes your GTM go.

    Executing programs yourself is simple with our intuitive webinar hosting platform and flexible, do-it-yourself features. From standalone executions to ABM programs, customer webinar series, exclusive virtual events and every presentation format in-between, you’ll be able to engage more of the right audiences from our extensible content delivery capabilities.

    You’ll capture powerful engagement signals directly into marketing automation and CRM platforms to activate from there; you can embed your channels directly on your website(s), turning anonymous visitors into leads; and you’ll of course have the freedom to run and re-run your material with us to maximize a modern, omni-channel approach.
    An image collage that includes BrightTALK Central's dashboard items, options for webinars, and a preview of what a webinar can look like in BrightTALK's platformAn image that shows BrightTALK Central's dashboard toolbar
    450
    Pre-registrations
    250
    Viewers
    45%
    Attendance
    91
    Interactions

    Lead Generation

    The biggest B2B audience plays bigger for you.

    When you’re on BrightTALK.com, our AI-driven promotional engine puts your content in front of more of the people you want, automatically. Whether you’re activating your own webinar campaigns or looking for simple, fast results by sponsoring the Summits our experts create, we can help you populate your TAM, feed hungry sales pipelines, and deepen engagement with specific ABM lists of target accounts.

    Q4 EMEA Prospects
    This audience contains all users in...
    UK
    EMEA
    NA
    APAC
    LATAM
    Professional level
    All
    Manager +
    Company size
    All
    10+
    100+
    250+
    500+
    1000+
    2500+
    5000+
    ABM list
    Upload CSV

    Content Services

    Better content captures more demand.

    Our in-house team of content experts guarantee that any live webinar, brand video, or virtual event goes off without a hitch. Whether you need content storyboarding, custom animation or full production support, there isn’t a video project that BrightTALK Studios team can’t handle.

    Our lineup of industry thought leaders and Enterprise Strategy Group™ analysts add further credibility and appeal to your video content mix.

    FireEye company logo

    BrightTALK is an outstanding partner for media production. We bring them a concept,and they turn it into something amazing. They elevate our marketing and produce quality work that impresses our customers and makes us look good!

    Christina Kirby
    -
    Director of Product Marketing, Americas, Topcon Healthcare

    Trusted by companies large and small

    Our customers create over 30,000 webinars on BrightTALK each year, generating millions of engagements to drive growth in their businesses.

    "We found a huge increase in the number of registrations per webinar but also the quality of people coming in was better."

    Jess Bahr
    Senior Director, Growth Marketing
    3x
    the audience per webinar
    Learn how
    Watch their story

    "BrightTALK is a crucial platform to get our content out there and gain more audience."

    Saule Andriuskeviciute
    Channel Marketing Manager
    1,300
    investment professionals reached in a quarter
    Learn how
    Watch their story

    "BrightTALK worked with us to create exactly the event we imagined, and we achieved 4x our revenue from the previous year's event. Incredible!"

    Tim Garon
    Member Programs Content Manager
    4x
    last year's revenue
    Learn how
    Watch their story

    "We love the team, we find the application very easy to use...we also like how there is a bundled-in audience."

    Erik Archer Smith
    Marketing Director
    All
    the modern feature sets
    Learn how
    Watch their story

    "BrightTALK has massively impacted the volume and engagement of Yellowfin's inbound leads. These leads have a much greater conversion rate. This highly engaged audience spent an hour engaging with that topic, as a result have exceptionally high conversion rates."

    Peter Baxter
    SVP of Global Sales
    45%
    of total inbound demand
    Learn how
    Watch their story

    "Our marketing development reps really like the leads that come in from BrightTALK"

    Susan Gilchrist
    Principal Program Marketing Manager
    Closed-won deals
    BrightTALK is there, usually multiple times
    Learn how
    Watch their story
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