Kevin Rhone

A panel of IT industry marketing pros share learnings from our most recent research on effective MDF utilization in your channel strategy.

Experts discuss the current trends in digital transformation, the impact of hybrid and multi-cloud on enterprise IT strategies, and how leading IT vendors are adapting programs and enablement to support customer and partner transformation.

Hear from global Partner executives as they share insights on how they’re adjusting channel programs to capture and support partner share-of-wallet.