David Pitta

Forrester Principal Analyst, Seth Marrs, and TechTarget’s David Pitta break down the power of intent data and its potential impact on your entire sales process.

We're sharing best practices for benchmarking your engagement and understanding which metrics matter.

Our B2B ecosystem is hyper-saturated with brands competing to engage a talented and sophisticated class of buyers. Companies succeeding today are those ready and willing to develop unique value propositions, make bold moves, and lean into their successes.

Companies succeeding today are those ready and willing to develop unique value propositions, make bold moves, and lean into their successes.

Once you’ve established a common system for measurement, targeting, messaging, process building a culture that fosters commercial alignment into your organization is vital for success.

Explore three often overlooked ways at collecting and connecting go-to-market data signals to drive business growth.

In this episode of BrightTALK’s Build a Better Webinar series, we’ll dive into crafting slides that effectively convey your message.

From establishing the right strategy to enabling your sales team, you’ll get actionable advice you can implement to ensure your virtual events generate leads and close deals.

Even as production values continue to rise for virtual events, a strong ROI remains crucial.

The sheer amount of time and energy needed to create tactical, engaging content that converts can drag down a team when not done strategically.

Hear from industry experts on how they are responding to the impact of the pandemic in real-time.

Marketing leaders need to immediately embrace change and find creative solutions to add value with an increased emphasis on the digital world.

Turn your business into a growth machine by using channels that are always driving demand, and techniques to consistently turn that demand into activity.

Turn your business into a growth machine by using channels that are always driving demand, and techniques to consistently turn that demand into activity.

Explore three often overlooked ways of collecting and connecting go-to-market data signals to drive business growth.

How do we leverage these new intent signals and prioritize them in go-to-market efforts?

Join this session and dive into this as well as the performance of leads from online Summits and webinar events, and how they grow pipeline and bookings.

we’ll share how we invested $600,000 last year to achieve $20M in pipeline and $8M in closed-won business from webinars and videos hosted on BrightTALK.

We’re rebooting traditional demand generation tactics with fresh thinking that reflects the regulatory world we live in.

How do we leverage Intent signals and prioritize the use in go-to-market efforts?