Whether it's for an event, major announcement, or everyday demand-gen, featuring your customers in videos is an engaging way to show the real impact your company can have. Having customers tell their story is effective, but you need to identify the right spokesperson and have them commit to collaborating in the content production. This can be a time-consuming and challenging process.
In this e-book we'll walk through the process from start to finish to help you get started and navigate the tricky high-touch process. This e-book will cover topics such as: