Webinars

Webinars

  • Leveraging Intent Data to Make Your Sales Game Stronger

    Being a seller in today’s uncertain economic climate is hard. Your sales cycles are getting longer, prospects are ‘ghosting’ you and it’s difficult to know where to prioritize your sales efforts. This is where intent data can help. In this session, we’ll explore how the right data can help sellers identify the right accounts and buying groups, tailor outreach and engage buyers with a competitive edge. Panelists: Jeff Hocking, Senior Sales Development Manager, Akamai Technologies Ian Cook, Account Development Executive, Trend Micro Ben James, Director of Sales Development, TechTarget Sean MacKinnon, Director, Customer Success, TechTarget Read More

  • #Tech4Bad: Are you putting your ESG reputation at risk?

    In the IT industry we are eager to talk about #Tech4Good -- how our systems help deliver improved environmental, social and economic outcomes. We use these examples as ways to improve our ESG reputation and ratings. We can show case studies of how IT contributes to achieving each of the United Nations Sustainable Development Goals (SDGs). We are much less keen to discuss #Tech4Bad - how our IT is causing harm to planet, people, and yes, to profit. This can be through the pollution associated with our IT equipment, through the carbon emissions from customer use of our services (Scope 3) and through negative impacts of applications on individuals and society. As a business or IT leader you need to assess and mitigate the risk that your systems pose to ecosystems, well-being and shareholder value. In this session you will: • Learn about frameworks for assessing the impacts of IT on sustainability. • Hear examples of #Tech4Bad and their effects. • Start the process of mitigating your IT impacts and protecting your ESG ratings. Read More

  • Supercharging ABM with the Right Data and Intelligence

    To succeed in B2B marketing today requires a unique blend of expertise – equal parts creative strategist and data scientist. As buyer preferences continue to evolve and digital competition skyrockets, the best go-to-market teams are tapping into data in new ways to inform their ABM strategies and execution. Join Jillian Coffin, TechTarget’s SVP, Customer Strategy & Enablement TechTarget, for fresh data and stories from the field on data-driven ABM. She’ll break down common data implementation and activation missteps, as well as debut new best practices for leveraging intent data sources to identify, target, and convert the best accounts in your TAM. Read More

  • Why Data Security Is the New Cybersecurity Priority

    Data security is trickier than ever: approximately 80% of organizational data is unstructured and is no longer housed under lock and key in your data center (but rather is dispersed across cloud and SaaS, too). This evolution means there isn’t a moment to waste when adding data security to your top priority list. However, you may be asking, isn’t data security bundled up into already existing cybersecurity strategies? Unfortunately, this is not necessarily the case. Register for this Fireside chat at Infosecurity Europe to hear Vileen Dhutia, VP RubrikX EMEA/APAC at Rubrik, and Brian McKenna, Regional EMEA Director Analyst Services at ESG, explain how to approach data security as part of an overall cyber resilience strategy and overcome 3 common challenges. Additional discussion topics include: • Current data security trends and industry leaders • How does data security fit into risk management? • How Rubrik reduces data security risk for their customers Read More

  • IT sustainability: Build a roadmap towards a greener future

    As ESG and CSR strategies begin getting deployed across organisations, IT teams are being given objectives around reducing their greenhouse gas emissions. The impact of digital services is extremely tangible. For instance, producing equipment requires the extraction of raw materials and is energy-intensive across production, usage and end-of-life. As we work towards our sustainability goals, it's never been more important for IT teams to have a solid grasp of their environmental impacts and to develop new strategies and processes to secure a greener future. In this session, join Lorraine Le Baud (IT sustainability expert at Infogreen Factory) as she explores: - The environmental and social impacts of IT - Approaches to assess your team’s maturity with regards to sustainable IT processes and usages. We will go beyond the carbon footprint and propose a 360° diagnostic, addressing the maturity of IT buying processes, eco-design processes, IT competencies and governance. - Key deliverables associated to diagnostics, such as the stakeholders mapping, the materiality matrix devoted to IT stakes, diagnostic tools - A conclusion to open to the Green IT roadmap construction approach. About the speaker: Helene worked for 15 years in an IT firm in the field of trading room software, as a consultant and then as head of the documentation department. She was an expat in India for two years and became a teacher. Her last position was at the Université Toulouse Capitole, France. Very concerned by climate change and sustainability issues, she has been researching the domains of circular economy, climate change and scarcity of resources. She joined Infogreen Factory in May 2022 and has since been working on IT sustainability, giving talks and courses. Read More

  • Sustainable IT: Enabling a resilient business

    We are in a new era where organizations need to care about environmental sustainability in a way they never have before. But it takes collaboration, strategy, and knowledge in order for business and IT leaders to make sure they are doing their part. Rajeev Pai, Director of Technology Strategy & Transformation at Deloitte, is delivering this presentation to help you better understand the benefits of sustainable IT through the enterprise architecture lens and gain the insights you need to embark on the journey in a way that makes the most sense for your organization. You will see why sustainable IT is while good for the environment is also great for business and for the enterprise. In this webinar, attendees will explore: - What exactly is sustainable IT? - How it enables a sustainable enterprise/business. - A key set of principles across each architecture domain enabling enterprises to begin the journey towards sustainable IT. - A practical starting point for CTO to begin the IT sustainability journey. - Learnings and good practices on IT sustainability from the frontline. About the speaker: Rajeev is a leader in the space of Technology Consulting & Transformation with over 20 years of experience across the globe in the financial services industry, helping business leaders navigate change. He combines deep domain expertise in Capital Markets F2B Processes and Banking to provide thought leadership and tailored advise while challenging business leaders to achieve their vision. He is an AWS Certified Solutions Architect experienced in large scale System Integration, Platform Re-engineering, Enterprise Data Management (Data Strategy, Architecture and Management), Analytics & Data Visualisation, Operating Model constructs, Design Thinking, and has strong familiarity with Emerging Tech. He is certified in Business Sustainability Management from the Cambridge Institute of Sustainability Leadership (CISL). Read More

  • The role of ESG programs on IT decision making

    Sustainability is moving higher and higher on the IT priority list. According to extensive research performed by Enterprise Strategy Group, there are six primary factors -- driven by sustainability and ESG initiatives -- changing the IT buying culture: - IT supplier ESG programs do matter to IT buyers. - IT buyers expect to pay a premium for ESG compliant goods. - How buyers access supplier ESG is not yet mature. - Corporate ESG is a branding exercise. - The third-party ESG compliance tools and services market is set for rapid growth. - ESG is driving strategic IT/business alignment. In this research-based talk, Enterprise Strategy Group Senior Analyst Jon Brown, will present eye-opening results from their latest study exploring how ESG impacts IT strategy as well as discuss how buyers and sellers can better understand the current impact of ESG programs on IT purchasing in order to make better buying decisions. Read More

  • Methodology for leaders looking to make IT more environment friendly

    IT is increasingly costing the earth, in its greenhouse gas emissions, use of raw materials, energy and water, as well as e-waste and more. Businesses and IT leaders need to develop more sustainable ways of working to mitigate the environmental risks of IT expansion. While CSR strategies do help organisations navigate uncertainty, leaders need to understand the connection between them and other key business challenges, such as resilience, business strategy and sustainable IT. In this session, Denis Didier, Sustainable IT Manager with ISIA will discuss how to leverage change management, collective intelligence and strong leadership to build a sustainable IT strategy that is right for your company. Join this session to explore: • The Impact of ICT in 5 figures and trends • Six steps to make ICT more environmentally friendly • Why sustainable IT can be done both efficiently & profitably Read More

  • Using crowdfunding and alternative Investments to better serve clients

    Crowdfunding is a new frontier for financial service firms; but one that holds great promise for providing extended value to all of a financial service firm’s clients. For the firm’s issuer clients, crowdfunding is a relatively new, and often effective, way to raise capital for the issuer. For the firm’s investor clients, it is a chance for investors that were not able to access parts of the equity markets previously, to reach those markets and investments now. It’s also a more effective and efficient way for all investors to find and access different types of alternative investments. The crowdfunding that will be discussed in this webinar is equity crowdfunding, as opposed to donation-based crowdfunding. The differences between these two major types of crowdfunding will be discussed, along with the unique characteristics and benefits of equity crowdfunding. This presentation will also discuss how the use of Alternative Asset Classes and individual Alternative Assets can substantially increase portfolio returns while reducing portfolio risk. Alternative investments can be delivered by means of digital platforms such as crowdfunding platforms. Here are some of the topics which will be discussed: 1. The different types of crowdfunding. 2. Equity versus donation-based crowdfunding. 3. The unique characteristics and benefits of equity crowdfunding. 4. Regulation CF crowdfunding. 5. Non- regulation CF crowdfunding. 6. How to get into the crowdfunding business. 7. Alternative investments – what they are and how to use them? 8. Increasing portfolio returns and reducing portfolio risk with alternative investments. 9. Putting alternative investments on crowdfunding platforms. Read More

  • Overcoming security and compliance challenges in finance

    Financial systems must follow certain rules that may seem the same on the surface, but in practice have significant differences. Financial institutions are highly regulated entities, which are required to comply with various statutory regulations. Many of these compliance rules pertain to cybersecurity. One might assume that compliance with these rules will make a company secure. While compliance is necessary, that alone is rarely sufficient to guard against tomorrow’s security threats. Compliance are rules based on the past; effective cybersecurity must anticipate the future. Tune into this webinar from industry expert Jerald Murphy (Nemertes Consulting) will discuss actions organizations can take to overcome hurdles to ensure companies can be compliant, with maximum agility in dealing with the latest cybersecurity threats. Read More