Content Models, AI And Content Personalization

Do you know how content models enable personalized user experiences? As a necessary piece of architecting and implementing systems, content models open the way to better context matching while also providing Artificial Intelligence the structure and guidelines for optimal impact. Join us for a conversation with industry veteran in content operations and content strategy, Cruce Sanders, as he speaks to what you need to know about content models, AI, and personalization. Takeaways: What content models are, and the role they play in system design for personalization How AI factors into this approach and workflow What the key considerations are for success Saunders is the Founder and principal at [A], simplea.com. [A] serves organizations utilizing headless, composable content and generative AI to craft next generation content supply chains and publishing architecture. Clients include complex enterprise publishers as well as growing mid-market companies. As a thought leader, Saunders hosts the Towards a Smarter World podcast and The Invisible World of Content YouTube series. He frequently delivers keynote speeches at global conferences and speaks at enterprises across the US, Europe, and Asia. Topics include AI, content intelligence, content operations, content engineering, personalization, governance, content structural and semantic standards, and enterprise transformation. Cruce also founded a product team that builds tools to support content data modeling needs, including the Schematica suite of tools for content interoperability (CoreModels, RealContent, and ContentFlow). “Let’s Talk Personalization” is brought to you by The Content Wrangler and AvenueCX and sponsored by Heretto, a powerful component content management system (CCMS) platform to deploy help and API documentation in a single portal designed to delight your customers. Can’t make it? Register, and we’ll send you a link to watch a recording when it’s convenient for you.