Presented by
Dean Hickman-Smith, CRO, HackerOne, Aurelien (Ray) Mottier, President, memoryBlue
Maximizing the Impact of Outsourced SDRs: Lessons from a CRO's Playbook
About this talk
Sales Development Representatives (SDRs) are the driving force behind effective lead generation and sales pipeline growth, yet their potential is often underutilized.
In this fireside chat, CRO Dean Hickman-Smith shares his approach to growing revenue and shares proving strategies for optimizing SDR programs to deliver measurable results.
Moderated by Aurelien (AKA Ray) Mottier, President of memoryBlue, this talk covers:
The critical role of SDRs play in modern sales organizations
Are SDRs an extension of marketing or a sales partner?
How to align SDR teams with organizational goals for pipeline generation and intelligence gathering
Lessons on SDR deployment from global organizations
How technology and AI are shaping the future of SDR functions
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Providing B2B Lead Generation Services Since 2002 memoryBlue has established a reputation as a trusted B2B lead generation company for businesses
looking to enhance their sales performance and increase their customer base. memoryBlue proudly maintains a global presence with strategically positioned
offices in the United States, London (UK), and Singapore, enabling us to cater to clients not only in these regions but also across LATAM, EMEA, and APAC. Our
diverse and multilingual team ensures comprehensive coverage and support for businesses worldwide. For well over 20 years, our team of highly skilled sal…
looking to enhance their sales performance and increase their customer base. memoryBlue proudly maintains a global presence with strategically positioned
offices in the United States, London (UK), and Singapore, enabling us to cater to clients not only in these regions but also across LATAM, EMEA, and APAC. Our
diverse and multilingual team ensures comprehensive coverage and support for businesses worldwide. For well over 20 years, our team of highly skilled sal…