Quantum Metric is the customer-centered digital analytics platform for today’s leading organizations. Providing a simplified approach to monitor, diagnose and optimize the digital journeys that matter most, the Quantum Metric platform offers in-depth customer understanding, quantified and tied to core business objectives.

Join Zeba Hasan from Google Cloud and our very own Adam Dille as they dive into the essential role that data quality plays in the success of your AI projects. Discover why quality beats quantity and how to ensure your AI models are built on a solid foundation.

Why data quality is key to AI with Google Cloud.

An exclusive breakdown of new insights on consumer habits around peak campaigns from our latest benchmark report, The Fall of Peak.

Don’t miss out on the opportunity to learn from the best. Check out this session for a sample of the insights and takeaways from our report, and then download the full document to elevate your strategy and stay ahead of the competition.

The fall of peak: Benchmark report highlights.

In today’s digital age, you’ve got 10 seconds to win or lose a customer. Join Todd Unger, Chief Experience Officer at the American Medical Association (AMA) and author of The 10-Second Customer Journey, for an engaging fireside chat on mastering rapid conversion and eliminating friction in the customer journey. Whether you’re a marketer, product leader, or digital executive, this session will equip you with the tools to reduce friction, optimize customer journeys, and drive rapid conversion in a world where buying decisions happen in seconds.

Proven CX strategies and the 10-second rule with AMA’s Todd Unger

In this fireside chat with Lonne Jaffe, Managing Director at Insight Partners, learn more about the promise of Gen AI in analytics and how the market has received this cutting edge update.

From promise to practice: The real value of AI in analytics.

Join our Founder and CEO, Mario Ciabarra, alongside Brian McKenna, Business Applications Analyst at TechTarget’s Enterprise Strategy Group, as they explore how data analytics and GenAI are coming together to turn a deluge of data into actionable insights.

How Gen AI turns data into business value.

An exclusive look into the latest findings, trends and key considerations in the Digital Experience Analytics (DXA) space for 2024. Including a discussion on why Quantum Metric was named a strategic leader in their 2024 Vendor Selection Matrix™ and what it means for your business.

Key Digital Experience Analytics trends shaping the market.

Every rapidly developing organization faces one major challenge - how do we keep the customer centered to every action we take? Working with Quantum Metric, DailyPay aligned VoC feedback with platform insights to create a full vision of the customer need that empowered customer-driven understanding across teams and with leadership. Join Brittany Leventhal, director of customer experience as they share best practices for optimizing your VoC program and how combined insights can enhance tech stack operations and long-term customer satisfaction.

How Daily Pay elevates the customer voice across the organization.

Join Matt Caswell, Customer Experience Manager, Tom Kehl, Senior Product Manager and Troy Waters-Everett, Customer Experience Technology Manager at CVS Health, as they unveil strategies for streamlining platform adoption and cultivating power users within an organization. This session offers a unique dual perspective, combining insights from both the Product and Customer Experience Management teams. Learn about the initial steps towards rapid platform engagement, methods for developing skilled users, and the creation of effective digital self-service channels.

How to accelerate platform power users with CVS Health.

Join Alexis Hoopes, VP of E-commerce and Direct to Consumer at Mattel, as she unveils the dynamic journey of building Mattel Creations digital business. This session will provide a deep dive into Mattel’s digital transformation, innovation and focus on consumer connection that occurred over the past three years and how this set the foundation to capturing viral attention and traffic during the Barbie movie campaign. In a fireside chat with Quantum Metric’s CMO, Efrat Ravid, Alexis will share the insider perspective on the swift pivots undertaken to meet consumer demands, and the valuable lessons learned throughout this rapid digital evolution. Walk away with actionable knowledge on managing high-impact campaigns, adapting to market trends, and driving digital growth in a highly competitive landscape.

How Mattel’s digital strategy was more than Kenough.

Bridge today’s engagement strategies with tomorrow’s innovations in financial services with Canadian Tire Bank and Quantum Metric.

Optimizing customer interactions for changing expectations with Canadian Tire Bank.

Digital experience excellence doesn’t always start with customer friction. Sometimes, internal challenges that occur outside of the customer's view have the biggest influence. Join Radisson Hotel’s Product Owner, Johan Mattsson, and Corporate Operations & Business Transformation Director, Patrick Apostolo, as they share how Quantum Metric enabled their strategy for internal optimization, which then translated to optimization in Radisson’s digital customer channels. Learn about the processes put in place for internal success and their lasting impact on the guest experience.

Optimizing digital experiences from the inside out with Radisson Hotels.

The key to a successful experimentation strategy starts by bringing together the right teams with the right tools. But how can session replays, combined with A/B testing, create a synergy that delivers results surpassing individual contributions? Join Liam Kirchner, conversion optimization manager at Freenet and Anne Moser, conversion rate consultant at Kameleoon as they detail Freenet’s unique approach to experimentation that ensures alignment across teams and synergies across tools.

Building an aligned approach to experimentation with Freenet.

Hear about U.S. Bank’s approach to optimizing digital experience in the midst of a huge task of onboarding new customers due to its acquisition of Union Bank. Led by Edward Allie, director of digital VoC at U.S. Bank, this session will detail how the team used Quantum Metric dashboarding to visualize customer experiences across both U.S. Bank and Union Bank and the guidelines they developed for managing the digital customer experience during future M&A activities. Attendees can expect to come away with strategies that can also be used to optimize experiences during other replatforming and onboarding efforts.Amidst a sea of data and distractions, how can businesses pinpoint and address the most crucial issues for maximum revenue generation? Join our expert from a leading financial institution as we explore a proactive strategy for detecting and rectifying customer interaction challenges, refining funnels, and consistently prioritizing the customer's needs, all while saving valuable time.

U.S. Bank’s playbook for optimizing digital during times of transition.

How do you create change in today's fast paced digital world? Join this session to hear how Superdrug took a slow and steady approach to adopting a customer-centric approach with Quantum Metric. Stefania Festi, Senior Manager of UX and Digital Optimisation and Darren Baker, eCommerce Design Manager, will cover their approach to building early impact, identifying peak moments to measure success and building trust with leadership along the way.

Superdrug's roadmap for building a customer-centric culture.

Artificial intelligence is transforming the way we engage with customers. This session will give you a foundation in how AI works and explore AI use cases including Gen AI applications in Ecommerce, Marketing, and Contact Centers. We'll also dive into the future, exploring how Multimodal AI will revolutionize operational efficiency and strategic decision-making. Learn how AI can empower your business, how it can enhance customer experiences, and how to build a clear roadmap for integrating AI into your digital experiences.

Demystifying AI for customer experience: Use cases and the path to innovation.

The key to optimising digital experiences comes down to the right lines of communication. Hear from Pablo Altamirano, Head of UX at Iberostar, as he shares their strategy for building and optimising dashboards to improve team communication, swiftly resolving recurring issues, and transforming challenges into opportunities for growth. Gain insights on creating effective dashboards, setting up real-time alerts, and using data-driven strategies to reduce friction and increase efficiency.

Harnessing the power of dashboards for dynamic listening with Iberostar.

This session will delve into the ‘art of the possible’, exploring how Wyndham integrates various tools to craft an effective optimization strategy and backlog. Erin will provide real-world examples, highlighting the shift from simple fixes to a comprehensive approach that encompasses testing, analysis, and optimization. Learn how Wyndham transcends traditional problem-solving, embedding a culture of continuous improvement and excellence in their product development lifecycle.

Wyndham’s ecosystem of digital optimization.

How do you measure the impact of your mobile app on your physical brand experience? As the two customer journeys converge, United has been focused on optimizing its native app to improve the efficiency and seamlessness of their customer’s journey at the airport. In this session hear how United Airlines' Senior Managers of Customer Analytics, Mike Skoda and Joe Cozza, merged unique mobile insights from Quantum Metric with outside resources to measure how their mobile app influenced a more personalized and stress-free in-person experience.

How United optimized mobile self-service for a better airport experience.

Customer Experience

Analytics

customer analytics

product analytics

Digital Experience

User Experience

Mobile Applications

Mobile Apps

User Behavior

Omnichannel

Get powerful insights to run your business. CEOs, CFOs, CMOs, COOs, CTOs and CIOs are among the leaders in this community who connect with peers and experts to grow their businesses.

CxO Strategy

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

How United optimized mobile self-service for a better airport experience.

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