Name: Opportunity meets innovation: Driving business transformation with AI
Start: 2025-03-17T19:05:00Z
End: 2025-03-17T19:06:35.000Z
Location: BrightTALK
Rating: 0

Microsoft 365 Copilot is your AI-powered productivity companion within the Microsoft 365 suite. Seamlessly integrated, it assists you in writing, coding, and optimizing your work. From drafting emails to creating complex Excel formulas, Copilot streamlines your tasks, making collaboration more efficient and creativity more accessible. See how Copilot helps you and your organization work more efficiently in Microsoft 365.

Get best practices and insights—inspired by companies leading the way—to jump-start your AI transformation. 
 
A recent poll shows that 75% of knowledge workers already use AI at work, and even more bring their own AI tools with them.* By expanding AI opportunities using Microsoft Copilot across the workplace, companies can boost personal productivity and more efficiently achieve business outcomes.  
 
During this event, you’ll discover more about: 
- The role of AI in the workplace and its potential to supercharge your business strategy 
- The extensive portfolio of AI-powered Microsoft solutions, including Microsoft 365 Copilot and Copilot Studio 
- Business optimization opportunities as well as tried-and-true AI transformation strategies 



*“AI at Work Is Here. Now Comes the Hard Part,” Microsoft, May 2024: https://www.microsoft.com/en-us/worklab/work-trend-index/ai-at-work-is-here-now-comes-the-hard-part

Microsoft Discovery Hour: Unlocking Value and Opportunity with Copilot

Discover how Microsoft 365 Copilot helps businesses safely get the most out of AI technology for enhanced productivity, Zero Trust security, and centralized management. 
  
During this talk, you’ll learn more about: 
- AI in the current market landscape, with insights from the 2024 Work Trend Index report*
- How industry leaders plan to embrace AI and address the security and legacy challenges 
- The features and capabilities to consider when choosing an AI solution for your organization 
 

*“AI at Work Is Here. Now Comes the Hard Part,” Microsoft and LinkedIn, May 2024: https://www.microsoft.com/en-us/worklab/work-trend-index/ai-at-work-is-here-now-comes-the-hard-part

Microsoft Discovery Hour: AI Work Is Here

Business professionals in medium-sized companies and organizations can and already are benefiting from the use of the Generative AI capabilities of Microsoft Copilot. This fireside chat webinar between Microsoft executive Mike Mercandino and Brian McKenna, a senior analyst for TechTarget’s Enterprise Strategy Group builds on a previous webinar featuring the two. This time, there is a twin-track focus on professional services as an industry vertical and the extensibility of Microsoft Copilot, there and across the board.

How Professional Services Users Benefit from Microsoft Copilot, and its Extensibility

In a business world that moves faster than ever, 64% of employees report that a lack of integration between tools and processes makes it difficult to collaborate. This leads to disconnected teams and inefficient workflows.

Whether you’re a business leader or an IT professional, you can unlock unparalleled productivity, innovation, and growth by combining Copilot for Microsoft 365 with the comprehensive functionality of Dynamics 365. During this interactive event, a panel of Microsoft experts will showcase the transformative capabilities of Copilot through real-world examples and use cases.

Join this session to:
•    Discover ways to maximize the benefits of Copilot within your existing Microsoft stack through integration tips and best practices
•    Learn how to gain real-time insights into customer interactions, data, and business processes to empower decision making and proactive action

Ask the Experts: Unlocking synergy with Copilot for Microsoft 365 and Dynamics 365

Generative AI’s potential to transform business is unprecedented. Already, medium-sized organizations are benefiting from integrating GenAI models and tools into their workflows , including Microsoft Copilot. Enterprise Strategy Group’s own Beyond the GenAI Hype study reveals that 51% of organizations saw increasing employee productivity as a primary benefit. 

In this fireside chat webinar, TechTarget’s Enterprise Strategy Group (ESG) Senior Analyst, Brian McKenna, joins Microsoft’s Strategy and Programs Lead for Americas, Mike Mercandino, to explore strategies you can use to get the most out of Microsoft Copilot.

Tune in to see what these experts have to say first-hand about the future  of GenAI usage, delve into the challenges and opportunities of Copilot, and unlock key ESG research regarding the state of generative AI.

Generative AI Strategies from Microsoft Copilot and Enterprise Strategy Group

AI’s versatility is transforming today’s workplace, offering a comprehensive AI stack tailored to modern work demands. Embracing secure AI-powered tools not only elevates productivity but also fuels innovation. By integrating collaborative AI tools throughout your organization with Microsoft 365, you not only enhance your entire work and meeting experiences but also ensure compliance and security, safeguarding your data and operations. This approach unlocks the genuine potential of your AI investment while maintaining responsible usage practices.   

Generative AI-powered services such as Copilot for Microsoft 365 elevate your AI investment, making a meaningful impact on productivity, creativity, and time efficiency. This essential AI companion works across your data estate to deliver undeniable value—and 77% of early adopters don’t want to work without it.

Speakers:
• Preston Peine, Director, Modern Work & Security, Microsoft
• Deb Cupp, President, Microsoft Americas 
• Jason Brommet, Head of Modern Work & Surface, Americas, Microsoft
• Herain Oberoi, General Manager, Data Security, Compliance and Privacy
• Jason Gregory, Director of Product Marketing for M365 and Copilot
• JP Westwood, Americas General Manager for Modern Work, Surface & Security
• Matt Hobbs, PwC, United States Alliance Partner
• Nicole Herskowitz, Vice President, Microsoft Teams & Platform
• Colette Stallbaumer, General Manager, Future of Work
• Seth Patton, GM, Microsoft Customer & Employee Experience Solutions
• Danielle Lirette, Senior Product Marketing Manager, Viva

Maximizing Work Productivity with the AI Advantage

Watch this Discovery Hour: Microsoft Copilot for Microsoft 365—Your AI Assistant to learn how to use the power of AI to enhance productivity, amplify human creativity, and keep your data secure. Discover how Copilot works alongside you, providing AI assistance in the Microsoft 365 apps you already use. Plus, experience Copilot in action and learn from customers how Copilot is transforming their businesses.
 
Who is this for:
• Business and IT decision makers
• Chief information and technology officers
 
During this on demand recording, you’ll 
• Discover the capabilities of Copilot and see the tool in action.
• Learn from real-life examples how Copilot boosts productivity and ignites creativity.
• See how Copilot creates new efficiencies across human resources, finance, sales, and project management.
 
Speakers: 
• Jessica Kim, Director, Copilot for Microsoft 365 GTM and Marketing
• Gladstone Grant, Global Black Belt Lead, Microsoft
• Connie Welsh, Principal Global Black Belt, Microsoft

Microsoft Copilot for Microsoft 365—Your AI Assistant

Get Ready for the New Way of Work and learn how to use AI to fulfill your vision of secure productivity and limitless innovation while reducing costs, reigniting creativity, and generating efficiencies. During this free event, you’ll review real-life use cases and demonstrations showcasing how Microsoft 365 and Copilot help bring powerful productivity to workers, implement zero-trust security models, and improve experiences through flexible endpoint management.
 
Who is this for
• Chief information officers
• Chief technology officers
• IT administrators
 
During this on demand recording, you’ll 
• See how Copilot allows employees to work securely and efficiently from anywhere on any device.
• Learn how to build a zero-trust security model that secures identities, devices, and apps while protecting against cyberthreats to your business. 
• Discover how Copilot helps enhance creativity and provide greater opportunities for innovation. 
 
Speaker:
• Jakky Portelli, Product Marketing Manger, Go To Market Microsoft 365

Get Ready for the New way of Work

AI is transforming the workplace and helping teams save time, improve their focus and creativity, and drive value in action. Learn from Microsoft leaders and industry peers to discover key strategies that enable AI transformation in the workplace and improve business outcomes. 
 
Watch this video to:  
• Reshape the way employees get work done with Microsoft Copilot, featuring insights from real customers like Carnival Corporation 
• Streamline processes, maximize productivity and enhance efficiency with responsible AI 
• Optimize your business without compromising on data security and privacy

Opportunity meets innovation: Driving business transformation with AI

AI Event

AI Adoption

AI Transformation

Business Outcomes

Microsoft CoPilot

IT professional

Executive

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Marketing Operations and Automation

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Opportunity meets innovation: Driving business transformation with AI

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