Name: Account Planning and the Modern Complex Sale ft. Forrester
Start: 2024-10-18T16:11:00Z
End: 2024-10-18T16:11:06.000Z
Location: BrightTALK
Rating: 5

Altify solutions help B2B sales organizations simplify selling by focusing on three core elements to every successful sales engagement: connections, clarity, and collaboration. Altify applications help sales professionals:  

Forge genuine connections and build relationships that open doors and create trust,  

Deliver clarity and insight to scale best practices to instil lasting change 

Collaborate seamlessly both internally and externally to unlock solutions that produce desirable outcomes.  

Altify is the only vendor uniquely positioned at the effective intersection of a software provider and training partner. With best-in-class applications, built natively on Salesforce and unmatched expertise in account-based selling, Altify delivers the tools, training, and change management needed to drive sustainable revenue growth for your sales organization. 

Experience first-hand “a day in the life of an enterprise seller” and learn how you can take control of your sales pipeline and drive revenue growth by focusing on high-growth accounts with Altify Accounts. 

Tired of chasing the wrong leads and neglecting high-potential accounts? 

Watch this pre-recorded session and see how enterprise sellers use Altify Accounts to focus sales efforts on the accounts with the greatest revenue potential, all natively within Salesforce. 

In this pre-recorded webinar, you'll discover: 
- How AI-powered insights identify high-growth accounts. 
- Strategies to deepen relationships and build trust. 
- Actionable tips to prioritize your sales pipeline. 
- Real-world examples of companies using Altify Accounts for success.

Selling Simplified with Altify Accounts

Watch as Graham Dando, Upland Software Global Key Account Director gives an informative and in-depth demo about the key capabilities of Altify Accounts.

Altify Accounts Demo

Enterprise sellers face a challenge: managing too many manual tasks takes valuable time away from selling.

According to Salesforce, only 30% of reps’ time is spent on actual selling, while the bulk of their workday is tied up in time-consuming tasks like research, planning, and data input.

MaxAl solves this by automating those non-selling tasks, freeing up sellers to focus on connecting with buyers, building relationships, and understanding their challenges.

Imagine a world where your sales team:

- Spends less time on research and admin, and more time selling.
- Makes data-driven decisions based on accurate insights.
- Focusses on high value activities that drive success.

Ready to boost your sales performance? Watch this exclusive on-demand webinar to learn how Altify MaxAI empowers your team to close more deals and accelerate revenue growth like never before.

The Future of Sales is Here: Unlocking Account Planning for Maximum Impact with MaxAI

Watch as Graham Dando, Upland Software Global Key Account Director gives an informative and in-depth demo about the capabilities of Altify Sales Process and Altify Opportunities.

Altify Sales Process + Opportunities Demo

Watch a snippet from our webinar that dives deep into revenue orchestration platforms.

Effective Revenue Orchestration  to Optimize Engagement and Revenue Workflow

David Dzienciol from Next DC, a leading Australian provider of digital infrastructure, discussed his organization's implementation of Altify. He explained that Next DC operates data centers across Australia and plans to expand internationally. As Chief Customer and Commercial Officer, David focuses on driving growth by harnessing customers, marketing, and product teams. Next DC serves a diverse customer base, including various organizations that rely on digital infrastructure for their operations.

How NEXTDC simplifed complex sales cycles with Altify

The recent explosion in sales technology has left many teams overwhelmed. To achieve sustainable B2B growth moving
forward, it is crucial that organizations prioritize a unified seller experience.
In this webinar, which features Forrester principal analyst Seth Marrs, you’ll gain expert insights into the potential benefits
of revenue orchestration. As a thought leader in sales technology, Seth, together with experts at Altify, will share
exclusive insights on the latest trends and best practices in sales technology convergence.
Other key topics include:
• How to uncover core capabilities required for successful revenue orchestration
• How to implement cutting-edge AI innovations to enhance seller productivity
• Best practices to align sales tech with business objectives
• And more
By watching, you will learn how to optimize your revenue process and stay ahead of the competition with AI-powered sales
technology. Tune in now to unlock actionable strategies to transform your sales organization.

Sales tech convergence: Actionable strategies to transform your organization

In this brief demonstration, you’ll find out how you can free up sellers’ time by automatically populating key contacts and missing personas in an insight map.

Tune in now to find out how you can:

• Enable sellers to take a more strategic approach by identifying missing stakeholders and personas on opportunity and account maps
• Enhance sales performance by automatically updating key contact information
• Improve sales productivity by replacing manual search and entry
• And more

Sales AI demonstration: How to automatically populate an insight map

By leveraging AI, sales teams can eliminate guesswork with enhanced deal inspection to transform signals into actionable insight - helping them win more deals, faster.

In this video demonstration, you’ll find out how to:

• Guide sellers with intelligence-based deal summaries and identify risks
• Deliver proactive actions to help sellers seek answers to key questions, find missing stakeholders, and schedule deal reviews
• Enable sellers to focus their time where it’s needed most to de-risk opportunities

Watch now to discover how AI can help your sales team make the most of every opportunity.

How your sales team can turn signals into actionable insights with AI

In this video demonstration, you’ll discover how sellers can use AI to identify competitors they may have missed in previous assessments.

Using the information made available by AI, your sales team can add and analyze competitors in their assessments, helping them proactively understand the competitive landscape for a given deal and increasing their chances of success.

Tune in now to find out how you can empower sales professionals to achieve greater performance with AI.

How sellers can use AI to better understand the competitive landscape

Altify + Agentforce - Adding Contacts to the Relationship Map
In this brief video, you’ll find out how sales teams can use the integration between Einstein and Altify to uncover and populate relevant and critical contacts on a relationship map.

By watching, you will learn how sellers can leverage AI to get valuable time back and boost productivity. Tune in now to discover how AI can help your organization enhance sales performance.

AI sales tool: How sellers can gain valuable time back and boost productivity

Altify Accounts ensures that sellers focus on accounts with the highest probability of growth in your customer base. Operationalize an account-based sales strategy to uncover new opportunities, deepen relationships, and build trust, natively in Salesforce.

Simplify Account Based Selling with Altify Accounts

In this video, we discuss the journey of an organization (Powerlink) seeking a solution like Altify. Faced with outdated processes and systems that couldn't scale, the company embarked on a transformation to find a modern alternative. They needed a robust customer relationship management (CRM) system paired with an effective sales philosophy to better manage customer needs. Discover how key factors like customer intimacy and a comprehensive understanding of the customer pipeline led them to choose Altify over other solutions.

How Powerlink built key customer relationships with insight mapping

Join Graham Dando from Upland Software for an in-depth overview of Altify Insights, a powerful tool designed to help you understand stakeholders and their priorities within an account or opportunity. Altify Insights is fully integrated with Salesforce and mobile-friendly, making it an essential solution for managing deals, building pipelines, and identifying cross-sell and upsell opportunities.

In this webcast, you'll discover how to use Altify Insights' relationship and stakeholder maps to gain a clear, hierarchical view of the people involved in your opportunities. Learn to identify informal influences, conflict lines, and other dynamics that can impact your success. Prioritize the people and problems that matter most with Altify Insights.

Prioritize People and Problems with Altify Insights

In today's dynamic business landscape, the intersection of artificial intelligence and enterprise selling will become a game-changer, redefining how organizations approach sales, buyer engagement, and overall business success.

In fact, the shift is already happening, with IDC noting that 89% of organizations have made AI investments. And those investments are proving to be transformative: 37% of sales professionals believe AI is completely transforming their roles and responsibilities.

However, realizing the potential benefits of AI investments is easier said than done. In this webcast, you’ll gain actionable strategies as industry experts look beyond the hype to discuss:

• The reality of AI transformation in sales processes
• Key considerations for embracing AI in a sales environment
• How to assess the benefits and pitfalls of generative AI before investing in new AI sales capabilities
• And more

Join the session now to discover how AI is reshaping the sales function in 2024.

Embracing AI: The sales assistant of the future

B2B sales organizations are continuously searching for winning strategies to drive revenue growth and improve their bottom line. According to Forrester’s sales research, sales reps only spent 22.8% of their time on direct selling activities in 2022, compared to 25.1% pre-COVID. Seeing that sales productivity is down, and face-to-face interactions are up, Account-Based Selling (ABS) has emerged as a powerful approach to sales that focuses on targeting high-value accounts with a personalized, high-touch approach.

In this on-demand webinar, Upland Altify’s Nigel Cullington, VP of Marketing, and Travis Hill, Managing Director, and Strategic Consultant talked with Guest Speaker and Forrester Principal Analyst, Anne Slough, to discuss why the current economic climate affects B2B sales and how ABS can be a winning strategy to drive success.

Don’t miss this opportunity to take a deep dive into best practices for implementing ABS, including how to build an effective account plan, leverage technology to scale your efforts, and measure the impact of your strategy. Whether you’re new to ABS or looking to optimize your current approach, this webinar will provide valuable insights to help you succeed in today’s challenging sales landscape.

Account-Based Selling: The Winning Strategy for B2B Sales

Four levers directly impact the success of your sales initiatives: the number of deals in play, the deal size, the win rate, and the sales cycle length. Without a firm handle on these four metrics, your company will be unable to capture accurate customer data, decide where to focus sales efforts, achieve business growth targets, and compare past results. 

During this webinar, Deirdre Sommerkamp, VP of Solutions Consulting, Operations & Enablement at Upland Altify, will show you how to apply this sales velocity formula for success. 

Watch the session to learn how to work diligently to create value for each prospect and customer with a well-defined account-based sales methodology and innovative sales process for planning, uncovering, and creating more high-value, win-win opportunities.

The Sales Velocity Formula: 4 Levers Impacting Revenue & Sales Success

Data entry is going away and the utility of using account planning will increase significantly.

Account Planning and the Modern Complex Sale ft. Forrester

B2B Sales

Sales Acceleration

Account Planning

The inside sales community on BrightTALK is made up of thousands of engaged inside sales professionals. Learn best practices for teleprospecting and lead qualification as well as advice for implementing sales prospecting tools. Join the discussion by attending on-demand and live inside sales webinars and round tables.

Inside Sales

The channel sales community on BrightTALK is made up of thousands of sales professionals specializing in channel sales strategy, reseller sales and channel opportunities. Find relevant content on demand or engage with peers and industry leaders in live channel sales webinars and round table discussions.

Channel Sales

The sales management community on BrightTALK is made up of thousands of sales management professionals. Learn about sales training ideas and techniques while improving pipeline development strategies. Join the conversation by participating in live sales development and management webinars and round tables.

Sales Strategy

In this SaaS and subscription economy, the key to success is customer success. This is much easier said than done as client ecosystems are constantly evolving and their needs and aptitudes vary. Join this community to engage with leaders who are prioritizing and pioneering customer success by helping clients maximize ROI, inspiring account growth and strong client retention.

Customer Success

Get powerful insights on how to best serve today's customers. If you want to create a successful customer experience today, you will have to appeal to the need for “alone together” time. Millennials, Gen X, Boomers or Silent Generation all look for shared but individual experiences.

Customer Experience

Get powerful sales management insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on the sales strategies that are generating record-breaking booking, revenue and retention numbers.

Sales

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

Account Planning and the Modern Complex Sale ft. Forrester

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