Name: Transforming the B2B Buying Experience
Start: 2024-03-15T08:33:00Z
End: 2024-03-15T08:33:20.000Z
Location: BrightTALK
Rating: 2

Coveo powers the digital experiences of the world’s most innovative brands serving millions of people and billions of interactions across every digital experience. After a decade of enriching our market-leading platform with forward-thinking global enterprises, we know what it takes to gain a trusted AI-experience advantage.

We strongly believe that the future is business-to-person, that experience is today’s competitive front line, a make or break for every business.

For enterprises to achieve this AI-experience advantage at scale, it is imperative to have an Enterprise Spinal and composable ability to deliver AI semantic search and generative experiences at each customer and employee interaction.

Our single SaaS AI platform and robust suite of AI & GenAI models are designed to transform the total experience from CX to EX across websites, ecommerce, service, and workplace. Powering individualized, trusted, and connected experiences across every interaction to delight customers and augment employees, and drive superior business outcomes.

Our platform is certified ISO 27001 certified, HIPAA compliant, SOC2 compliant, and 99.999% SLA resilient. We are a Salesforce Summit ISV Partner, an SAPⓇ Endorsed App, and an Adobe Gold Partner.

The digital workplace is entering a new era of intelligence and connectivity, with organizations reporting +50% efficiency improvements after adopting new AI tools, according to BCG. Watch this webinar to learn how AI innovations like GenAI can connect employees with enterprise knowledge from countless ecosystems right within the flow of their work to maximize productivity and the ROI of the digital workplace.

Revolutionizing Employee Experience: The Power of AI and Unified Search

Watch this live panel discussion to hear insights from the most progressive employers about AI, generative AI, augmenting talent, and how they cultivate workplace excellence.

Enterprises who have enabled employees through predictive content and relevant search experiences are once again entering a new paradigm. There’s an urgency to incorporate more AI while maintaining the success metrics they’ve achieved so far.

Today we’ll talk with celebrated industry experts at HPE and VMware to hear what they think about the future of search experiences and AI.

GenAI: The Next Evolution of AI in the Workplace

Wondering how to keep your B2B ecommerce competitive in today’s experience economy?

By watching this webinar you will:

- Discover the 5 key value drivers that AI-powered Search influences in your business and the tangible results you can expect.
- Understand the undeniable importance of AI-powered search for B2B ecommerce and how to communicate this to key stakeholders.
- Learn how to calculate your expected ROI of deploying Coveo AI Search and gain insights into benefits achieved by other B2B leaders.

Building a Business Case for AI-Powered Search

Large tech disruptors have redefined the way businesses interact with people. 

They’ve introduced advanced search capabilities that have 2X the conversion rates compared to others with basic search functions.

2020 disrupted and accelerated business as usual — online sales increased 10% on B2B ecommerce sites. Innovative companies who adapted knew how important it was to convert by meeting and exceeding their customer’s expectations. 

Customers don’t have the time to wait on an inadequate search system. 

It’s an expensive choice not to future-proof your website. Don’t lose the industry-leading edge you’ve worked so hard to achieve. 

That’s where Coveo AI comes in.

Far too long have shoppers been fed irrelevant and generic product recommendations.

Coveo changes that by bringing relevant buying experiences to products, reviews, suggestions — all calculated and learning from every interaction.

Watch this product demo session to learn how to leverage AI-powered search, navigation, personalization & recommendations to remove friction from your buying experiences. 

Experience AI-powered relevant buying experiences with:

- Finding everything you need faster, any way you want to search
- Dynamic navigation paths that discover relevant products within complex catalogs
- Personalized experiences for both authenticated and anonymous buyers
- Machine learning models that recommend products for cross-selling and up-selling
- Educate buyers by surfacing rich content such as expert articles or videos in a single search

B2B Ecommerce Search for Friction-Free Buying Experiences

Your website is more than just a catch-all. It serves countless purposes across the digital customer experience. It caters to multiple stakeholders including prospects, customers, employees, partners, investors, future talent and more.

Unfortunately, 92% of users still encounter UX issues across digital experiences - indicating sites are not optimized or built to be a growth engine.

That’s where Coveo comes in.

Watch us for a 30 minute webinar where we’ll showcase how Coveo can help you deliver personalization at scale across your digital experience platforms (DXP) with innovative tools like GenAI. Exceed user expectations without overhauling your tech stack.

Lessons you won’t want to miss:

- The importance of an outbound AND inbound site strategy
- How to amplify your DXP with AI that unifies access to content across ecosystems
- The role of AI in delivering consistent omnichannel experiences
- How rich search analytics reveal user intent and content gaps

5 Ways to Transform Your Site into a Growth Engine with AI

Our latest AI innovations can now power even more relevant shopper and buyer experiences for your site. Join us as we showcase how you can flexibly deploy badging strategies across any listing page, cart page or recommendation carousel and modify all aspects of the placement design and behavior - right within the merchandising hub.

New and Enhanced features include:

- New Product Listing Management Visual Editor
- Expanded Recommendation Configurations
- Recommendations and Badging - Custom schemas
- Variant Enriched Product Recommendation

New in Coveo - Ecommerce - Spring 2023

Whether your goal is to improve product discovery, boost conversions, or increase channel adoption, Coveo’s advanced functionality can help you get there. Watch this on-demand webinar to discover our latest AI innovations for cold-start products, RPV optimization, the evolution of the merchandising hub, improved reporting insights and generative answering.

New and Enhanced features include:

- Coveo Relevance Generative Answering
- Multi-Product Badging
- Self-Service Insight Dashboards
- Data Health Overview Dashboard

New in Coveo - Ecommerce - Fall 2023

Large Language Models (LLMs) such as ChatGPT and alternatives have taken the world by storm. While these models offer immense potential, it's important to acknowledge and address their current shortcomings, which include issues such as misinformation, hallucinations, lack of personalization, high training costs, privacy and security concerns, and ethical considerations. However, the demand for Generative AI question answering experiences remains widespread across various digital domains, including commerce and customer service.

We firmly believe that the integration of search and generative question-answering should be cohesive in the enterprise, drawing from reliable sources of truth, and compliant with security and privacy standards to consistently deliver relevant answers.

Join Laurent Simoneau, Coveo's Founder and CTO, as he shares his seasoned perspective on the convergence of GPT, LLMs, Gen AI, and enterprise search. See how Coveo, with over a decade leading the AI space, harnesses unparalleled expertise in AI to develop an enterprise-ready solution - Coveo Generative Answering. Laurent will also discuss how Coveo's AI platform empowers organizations to leverage the capabilities of LLMs while mitigating potential risks to their brand reputation.

Go Beyond the Hype: Enterprise Ready Gen AI for Industry Leaders

In just 1 hour, you’ll see:

- How GenAI significantly enhances e-commerce by improving product discovery, search accuracy and UX through quality data and tailored content.

- The limitations of GenAI in specific queries and customer preferences and how integration with semantic search engines for personalized solutions.

- How to be cost-conscious and strategic when applying GenAI to e-commerce sites.

Generative AI for Ecommerce

The Shift-Left strategy is set to continue its upward trajectory as one of the key trends for Customer Support in 2024. This proactive approach involves the early identification and resolution of potential issues, enhancing customer satisfaction while simultaneously reducing the reliance on time-consuming and costly assisted service interactions. Empowering customers with self-service tools serves as an initial step in this strategy, but the true transformation unfolds when issues are resolved within the product, preemptively addressing customer concerns. By collaborating with product and education teams, Customer Support organizations position themselves as the catalyst for driving the Shift-Left strategy.

- Comprehensive insights into the benefits associated with implementing a Shift-Left strategy in Customer Support.
- Why this approach will continue to shape the customer support landscape in 2024.
- Practical methods for seamlessly integrating it into your support operations, with real examples in the wild.

Shift Left in the Wild: A Forward-Thinking Customer Support Strategy in 2024

You've heard it before and continue to hear it every day: GenAI is the next big thing! ChatGPT and other AI tools have brought AI to the forefront of many enterprise discussions. But with such a significant focus on AI, how can we ensure that our enterprise adoption is a success?

During this on-demand webinar, TSIA and Coveo discuss key learnings from Coveo's Relevance Generative Answering pilot and show how using GenAI can help you deliver a connected experience to:
- Prioritize quality content that is relevant to your customers.
- Protect your enterprise data and security protocols.
- Increase agent proficiency and bring intelligence from across your enterprise to each customer.

Lessons Learned: From Search to Generative Answering

Connect employees with the knowledge they need, without an army of data scientists. See how Coveo’s GenAI overhauls KM by seamlessly integrating with major workplace platforms.

In today's fast-paced work environment, employees are still expected to achieve more with less resources than before. Enhancing the digital employee experience with tools like GenAI is crucial to quickly onboarding new hires while retaining and upskilling top talent.

Although 86% of employees want to use GenAI at their workplace, many report that employers are slow to respond to their requests for new technology.

That’s where Coveo comes in.

In this 30-minute webinar, we showcase how we use Generative Answering to power our own in-house employee systems. Connect workers with the information they need across disparate apps and sources faster with AI search and generative answering..

Lessons you won’t want to miss:
- How Coveo’s GenAI integrates with platforms like ServiceNow, JIRA & Office 365
- Top use cases for GenAI - including intranets, HR/IT portals & agent consoles
- New strategies for implementing Coveo’s AI to elevate EX & KM

4 Ways Generative AI Can Overhaul EX & Employee Proficiency

Join our demo webinar to learn how to deliver seamless digital customer experiences with personalized content discovery across the end-to-end journey. Discover best practices for AI search and generative answering. Publish once, surface everywhere with Coveo!

Lessons you won’t want to miss:
- UI/UX site search practices to boost conversions and enhance CSAT
- How unifying the digital customer experience can amplify both your inbound and outbound marketing strategies
- A live demo showcasing top features and capabilities to amplify your sites (whether you have Sitecore, Adobe or another CMS/DXP)

Discover the 5 Best Practices for AI-Powered Site Search

Customer expectations for convenience, personalization, and service have changed dramatically. B2B buyers want the same streamlined experiences they have as consumers. In this webcast, we’ll explore how organizations can modernize their B2B commerce offerings to deliver seamless omnichannel experiences. Our experts will discuss how the cloud and AI provide the foundations for innovations in B2B commerce, search, and product discovery to help organizations deliver personalization at scale and jumpstart growth.

Transforming the B2B Buying Experience

Ecommerce

Artificial Intelligence

Generative AI

Customer Experience

Personalization

Cloud

Innovation

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Transforming the B2B Buying Experience

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