Why Securing Data at the Application Layer Has Never Been Easier

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Presented by

Jose Diaz, VP of Products and Services at Prime Factors

About this talk

Today, most breaches occur at the application layer, where data in use is more exposed and susceptible to falling into the wrong hands. The old philosophy of securing data only when it’s at rest in storage simply isn’t sufficient any longer. However, protecting data the moment it’s created in an application can be tremendously complex and time-consuming. This is especially true when obfuscating information and enforcing data privacy calls for the use of several security techniques to conceal sensitive information, and when data is shared between multiple applications and non-traditional data storage sets. But it doesn’t have to be this way. Thanks to advancements in broad spectrum data security platforms, protecting your most vulnerable data at the highest level isn’t the complicated and resource intensive process it once was. In fact, application-level data protection has become more accessible, more efficient, and more adaptable for organizations of any size. In this webinar featuring Jose Diaz, VP of Products and Services at Prime Factors, he explores the common challenges of securing vulnerable data in applications, and discusses the fundamental concepts, technologies, and methodologies that can help safeguard your data at the application layer to reduce overall attack vectors and protect sensitive data wherever it is used, moved, or stored. During this webinar, you’ll learn: • Misconceptions of application-level data protection • Why organizations still settle for traditional data-at-rest solutions • How to overcome challenges associated with application-level data protection • The benefits of securing your sensitive information while in use • Best practices for securing your data while in use
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