Name: Tech Talk: Geospatial intelligence to enhance customer analytics
Start: 2024-04-23T19:01:00Z
End: 2024-04-23T19:01:25.000Z
Location: BrightTALK
Rating: 0

CBTS (#43 CRN Elite150) combines deep technical expertise with a full suite of flexible technology solutions – including Generative AI, Application Modernization, Managed Hybrid Cloud, Cyber Security, Unified Communications, and Infrastructure solutions. From the development and deployment of modern AI enabled applications and the secure, scalable infrastructure platforms on which they run, to managing, monitoring, and optimizing their operations, CBTS delivers comprehensive technology solutions for its clients’ transformative business initiatives. 

For more information, please visit www.cbts.com.

GenAI is already transforming retail by enhancing customer experiences, optimizing operations, and driving sales. So, what’s next?

Join CBTS, in partnership with Burtch Works and their CXO Expert Network, as they explore the most critical GenAI use cases transforming retail, what’s on the horizon, and how business leaders can prepare their retail organizations to thrive amidst rapid change.

You won’t want to miss this talk as the dialogue promises insights on real-world AI retail applications—from hyper-personalized customer engagement and real-time inventory optimization to predictive analytics for strategic decision-making.

AI Cafe: What’s next for the AI transformation in retail

Since 2012, CBTS and Palo Alto Networks have built a robust relationship, delivering innovative solutions to meet your strategic objectives. Discover how our managed and professional services for Palo Alto Networks platforms—including Prisma SASE, Prisma Access, Prisma SD-WAN, and Prisma Cloud—can enhance your security posture. Learn about Cortex XDR and Cortex XSOAR, part of our comprehensive suite of professional security services, and see why these solutions are vital for your organization's success. Our expert Jon Lloyd was joined by Skyler King, Sr. Manager, NAM Strategic Partner Service Creation at Palo Alto Networks at the lightboard to illustrate our partnership with Palo Alto Networks and the critical solutions we offer to empower your business.

Visualizing security: Palo Alto Networks solutions managed by CBTS

Building an AI-embedded network brings cost, efficiency, and security benefits to your business. But where do you start? Our NaaS expert, Kirk Rooney, sat down with Ryan Prendergast and Jim Vadja from Juniper to discuss all aspects of creating a network powered by Juniper Mist AI. Together, they uncover the benefits of adopting an AI-based managed NaaS solution and outline the steps your organization can take to succeed.

AI in NaaS with Juniper Mist

Adopting AI technology isn't just a matter of finding the newest, most advanced software for your business and installing it. It's critical to first establish the proper foundation to ensure that your digital workplace is prepared to support the complex and rapidly evolving AI technology that may benefit your business. The right infrastructure addresses the intensive storage and networking that AI requires to function successfully and optimally.

In this Tech Talk, Jon and Justin address the process of building an AI-ready secure network, including topics such as:

- Key challenges to implementing an AI-ready secure network and how to overcome them.
- Components of an ideal AI-ready secure network and how to choose the best option for your business.
- Details on how to quickly realize the benefits of GenAI through the adoption of an AI-embedded secure networking solutions, such as:
- - Juniper NaaS, featuring Mist AI and Marvis VNA
- - Palo Alto Networks Prisma SASE
- - Palo Alto Networks ADEM

Tech Talk: Fast path to GenAI may be an AI-embedded secure network

Uncover the hidden secrets of AI-powered cybersecurity in this engaging session at AI Cafe during Cybersecurity Awareness Month. Learn firsthand how AI technologies are transforming the battle against cyber criminals, enhancing threat detection capabilities, and fortifying defenses. Join us to explore real-world applications, success stories, and practical strategies to stay ahead of cyber threats using AI. Don't miss this opportunity to empower your cybersecurity strategy with AI intelligence and resilience.

AI Cafe: AI-powered secrets to outsmart cyber criminals

Ryan Hamrick, head of the security consulting group at CBTS, and John Bruggeman, vCISO at CBTS, break down the top five cybersecurity vulnerabilities commonly found during penetration tests. From lack of security headers to unsupported software, learn about the most critical issues and how to address them to enhance your organization's security posture. This video provides valuable insights and practical tips to help you stay secure. Don't miss out on these expert recommendations!

More Information:  Top 5 cybersecurity vulnerabilities uncovered during penetration testing
https://www.cbts.com/blog/top-5-cybersecurity-vulnerabilities-uncovered-during-penetration-testing/

Top 5 Cybersecurity vulnerabilities uncovered: CBTS Penetration Testing

In today's AI Café, we delve into the transformative role of AI in knowledge management with Scott Littman from Lucy. The discussion highlights how AI-powered tools like Lucy are revolutionizing access to information, enabling rapid and relevant responses across various domains such as marketing, customer support, and HR. The conversation underscores the importance of AI in bridging the knowledge gap created by remote work environments, replacing the 'water cooler' moments with instant, AI-facilitated knowledge sharing.

AI Cafe: Revolutionizing Knowledge Management with AI: The Future is Here!

Learn how CBTS tailors its solutions to meet the unique needs of enterprise clients, focusing on best-of-breed technologies like Palo Alto Networks Cortex and Microsoft Sentinel. Discover the flexibility of their offerings, from comprehensive log management and automation to 24x7 incident response and custom runbooks. Whether you're dealing with tool sprawl or looking to optimize your security investments, CBTS has the expertise to streamline and secure your network.

More Information: Navigating cybersecurity funding and legal risks
https://www.cbts.com/blog/navigating-cybersecurity-funding-and-legal-risks/

Unlocking the power of CBTS Managed SOC and MDR: Tailored security for complex networks

In this video, we take a deep dive into CBTS' new AI Accelerator - Copilot for M365. AI Accelerator advisory services are focused on guiding organizations along their Copilot for M365 transformation journey so they quickly realize business goals and their expected ROI.
Topics include details on each offering within our AI Accelerator - Copilot for M365 services, with particular emphasis on readiness and preparation to ensure a successful implementation.

For More Information:  AI Accelerator Services - Copilot for M365
https://www.cbts.com/it-consulting/ai-accelerator-services/

Realizing ROI on your Copilot for M365 investment

As e-commerce continues to grow, how do you make visiting your brick-and-mortar store a more attractive option? You might find the solution in your IT operations. Join experts Jon Lloyd and Justin Rice for "Modernizing In-Store Experience with Unified Commerce," our latest retail-focused Tech Talk, which will explores how a comprehensive retail IT solution can maximize the positive impacts your store has on customers and staff.

More Information: https://www.cbts.com/blog/ai-in-retail/

Tech Talk: Modernizing In-Store Experience with Unified Commerce

In this special edition of our CBTS Tech Talk, our experts Justin Rice and Jon Lloyd sit down with Mark Scanlan, Cisco’s Global Retail Lead, to dive into the intricate challenge of aligning IT concerns with business strategy in the retail sector. They explore how CBTS and Cisco deliver end-to-end solutions that remove the technical burden from business executives, allowing them to focus on their core competencies. From ensuring smooth retail operations during peak hours to the importance of providing a seamless customer experience, they highlight how CBTS and Cisco work together to scale operations, reduce costs, and accelerate time-to-value.

Our discussion covers the critical role of hybrid work in retail, focusing on labor efficiency, customer experience, and the adoption of subscription-based services. With insights on how to maintain a solid foundation for innovation and agility, this talk emphasizes the importance of staying current with technology to meet evolving customer expectations.

Learn how CBTS and Cisco are helping retailers streamline operations, improve customer engagement, and innovate for the future: https://go.cbts.com/future-of-retail-cisco

Driving retail success: CBTS and Cisco's streamlined IT solutions for a competitive edge

CBTS Sales Engineer Kevin Johnston explores the integration of AI and machine learning in the Five9 contact center platform. Learn how these technologies enhance customer experiences, support agents with real-time assistance, and drive better business outcomes through intelligent routing, sentiment analysis, and comprehensive interaction analytics. Discover how AI is transforming contact centers to deliver better outcomes for customers, agents, and businesses alike.

More Information: https://www.cbts.com/blog/seven-contact-center-automation-trends-of-2024-elevate-your-digital-workplace-efficiency/

AI-enabled support: The future of contact centers with Five9 and CBTS

Join John Bruggeman, vCISO, for an illuminating discussion with Troy Batterberry, CEO and co-founder of EchoMark. Troy shares his remarkable journey from classified weapons research to pioneering digital video-on-demand systems at Sony and a distinguished tenure at Microsoft before co-founding EchoMark.

In this episode, John and Troy will explore the critical importance of knowing what cybersecurity tools are available for your needs and look at a tool that helps you safeguard your intellectual property and confidential information.

Discover how EchoMark's groundbreaking steganography techniques (essentially hiding data in plain sight) are revolutionizing data privacy across diverse sectors, from financial services to government agencies.

Read More: Safeguarding digital assets: A deep dive into innovative steganography techniques for data leak prevention
https://www.cbts.com/blog/safeguarding-digital-assets-a-deep-dive-into-innovative-steganography-techniques-for-data-leak-prevention/

Inside the CISO's office: Safeguarding digital assets with steganography technology

These days, employees expect to be able to work not just from anywhere, but from any device, without sacrificing performance. At the same time, your primary goals are to protect your perimeter, protect your employees, and protect your data. Meet your team's remote work needs and your goals with a cloud network that is secure at the edge, where your employees are.
 
Join our webcast to explore strategies that can help you achieve your goals efficiently and effectively, such as:
SASE (secure access service edge).
EDR (endpoint detection response).
MDM (mobile device management).
ZTNA (zero trust network access).
IAM (identity access management).
Multifactor authentication.
Patching services.
Vulnerability scanning.
Security assessments

Tech Talk: It's going to take more than a firewall!

As AI technologies continue to evolve, it's critical to ensure that your network is prepared to evolve with them. Building an AI-driven network allows your business to protect consistent network functionality and user experience while alleviating the stress on your network managers.

In this video, we're showcasing how Juniper Mist AI enables your AI-driven network with the power of Juniper's future-focused NaaS, Mist AI Cloud, and Marvis VNA.

More Information: https://www.cbts.com/blog/juniper-mist-naas-with-marvis-ai-improving-user-experience/

Build an AI-driven enterprise with Juniper Mist AI

Discover how AI is transforming cybersecurity and the key concerns it raises for CISOs. Our experts Ryan Hamrick, Security Consulting Services Manager, and John Bruggeman, vCISO, discuss the evolving threat landscape, AI-powered attacks, data privacy, integration challenges, and skill gaps. Learn strategies to address these challenges and protect your organization.

Read More: AI in Cybersecurity: Navigating complexity in the digital age
https://www.cbts.com/blog/ai-in-cybersecurity-navigating-complexity-in-the-digital-age/

The impact of AI on Cybersecurity: Top concerns for CISOs

The artificial intelligence (AI) revolution is in full swing as record numbers of organizations race to adopt AI to improve business operations, enhance productivity, foster creativity, and drive significant business growth.

However, the most important question to ask before jumping in is, “how to roll out AI successfully.”  Join our AI experts as they explore the common pitfalls during enterprise AI adoption. What strategies, structures, and talent management approaches will business leaders need to put in place to prepare their organizations for an AI-driven future? 

We will examine these and other critical questions, such as:
• Navigating the AI Hype Cycle 
• Selecting the right AI technology and vendor
• Building a great AI technical team
• Data management and repositories
• User training and support

AI Cafe: 5 pitfalls to avoid during enterprise AI adoption

Kevin Johnston, CBTS sales engineer, and Danielle O’Keeffe, manager, solutions consulting at Five9, explore how CBTS and Five9 are transforming contact centers with AI. Discover how real-time sentiment analysis, automated call summaries, and advanced analytics enhance agent performance and customer satisfaction. Learn about the latest AI integrations—such as GPT-3—and their impact on operations. This video provides valuable insights into the future of customer service technology and the significant ROI that AI can deliver.

To read more:  https://www.cbts.com/blog/ai-and-automation-solutions-in-contact-centers/

Expert insights: Leveraging AI for next-gen contact center with Five9 and CBTS

Tech Talk: The power of embedded AI in digital workplace solutions

AI and Data Analytics

As a leader in the retail sector, how do you harness the capabilities of geospatial intelligence to analyze customer data? In our Tech Talk, “Geospatial intelligence to enhance customer analytics”, experts Jon Lloyd and Justin Rice discuss location-based technologies that help you harness store data to make cost-saving business decisions.

Expect to learn more about the following topics:
• Location-based customer segmentation.
• Foot traffic analysis and heat mapping.
• Market analysis and site selection.
• Customer journey mapping.
• Proximity marketing and personalization.
• Competitive analysis and benchmarking.
• Predictive analytics and forecasting.
• Compliance and ethical data use.

More Information: https://www.cbts.com/blog/location-based-marketing-technology-in-retail-a-primer/

Tech Talk: Geospatial intelligence to enhance customer analytics

Automation

Analytics

Data Analysis

Cyber Intelligence

Data Analytics

Customer Experience

Data Security

The IT security community on BrightTALK is composed of more than 200,000 IT security professionals trading relevant information on software assurance, network security and mobile security. Join the conversation by watching on-demand and live information security webinars and asking questions of experts and industry leaders.

IT Security

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Tech Talk: Geospatial intelligence to enhance customer analytics

Presented by

About this talk

More from this channel