Expert Panel: AI and the Future of Marketing

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Presented by

Michael Olaye, Senior Vice-President and Managing Director of Strategy and Innovation at R/GA

About this talk

At this point, you probably know that learning how to use AI is a requirement to remain competitive. But, where do you start? How can you go beyond the experimental phase to actually integrate AI into your work and that of your team? This webinar is a crash course on how to think through these questions. Our panel of experts will share practical tips and real use cases to help you get up to speed with AI and prepare you and your organization for the future of marketing. You’ll learn: - Top AI tools and strategies for boosting your productivity and creativity - Real use cases for integrating AI into your workflows - Risks and advantages of using AI and how to do so ethically - How you and your organization can best prepare for the future of marketing Take it from the experts: Host, Michael Olaye Senior Vice-President and Managing Director of Strategy and Innovation at R/GA Panelist, Heather Murray Founder of Beesting Digital and AI for Non-Techies Panelsit, Rafał Tromczyński CEO for Digital-First AI Panelist, Ravit Dotan, PhD Founder and CEO of TechBetter
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