Between the exponential growth of data and economic shifts, it's no surprise that retail and CPG companies are adapting to consumers' changing behaviors and rapidly digitizing solutions to continue to make revenue. For most retailers, customer experience, merchandising and planning optimization, purchasing methods such as BOPIS, Buy Now Pay Later, and contactless payment is top of mind when determining how to optimize data tech stacks to fit current needs.
Join Sigma's data experts to hear about the recent retail trends and how cloud analytics is helping retail and CPG businesses better utilize data to drive growth and retention for their customers.