Premium Advice & Expertise for MRAs

Tightening research budgets. Increased use of DIY technologies. Profit margins under relentless downward pressure. It feels like only doom-and-gloom for research agencies. But that’s not true. Demand for research and insight is growing. New methods, tools and data sources are proliferating. And research agencies are uniquely positioned to help organizations understand their audiences. At Forsta, we strongly believe in this second narrative. In fact, we think this is a new golden age for agencies. We work with hundreds of great research companies all over the world. Every day, we see inspiring examples of innovation, client impact, and commercial success. Our four-part webinar series explores some of the key strategies with which agencies can be successful in this new era for the insights industry. In our latest webinar, we debunk the notion that research is a binary choice between humans and machines, between full-service support and ‘DIY’ software. Join industry consultant Mike Stevens and Forsta experts Fredrik Osterberg to hear how your agency can seize the big opportunities in today’s research ecosystem.   Part 1: Premium Advice & Expertise Learn: ·       -Why management consultancies are growing their research practices -How agencies can take a bite out of the consulting firm’s pie -Examples of successful advisory strategies adopted by research companies.