Embrace how MRAs can tap the growing demand for human experience research

Tightening research budgets. Increased use of DIY technologies. Profit margins under relentless downward pressure. While many research agencies encounter these challenges, it’s not all doom-and-gloom. Demand for research and insight is growing. New methods, tools and data sources are proliferating. And research agencies are uniquely positioned to help organizations understand their audiences. In this webinar, we will demonstrate how research agencies can do just that by embracing the fast-growing opportunities in customer, employee and user experience. Join the session to learn: • The rates at which CX, EX and UX are growing • Why this is much more of an opportunity for research agencies than a threat • How agencies already have many of the skills in place to compete successfully in these categories • Case studies of research companies who have built robust revenue streams using Human Experience capabilities