Name: Reducing Fraud and Friction in Consumer Experiences
Start: 2023-12-07T11:00:00Z
End: 2023-12-07T11:00:41.000Z
Location: BrightTALK
Rating: 4

Telesign provides Continuous Trust™ to leading global enterprises by connecting, protecting, and defending their digital identities. We verify over five billion unique phone numbers a month, representing half of the world’s mobile users, and provides critical insight into the remaining billions. Our solutions prevent fraud, secure communications, and enable the digital economy by allowing companies and customers to engage with confidence.

In a 2023 study by Gatepoint Research, 67% of respondents said an incredible customer onboarding experience is essential to staying competitive in their industries.

However, in an environment where 1 in every 4 new accounts created online is fake, how can you deliver simple and transparent onboarding that new users demand, while protecting your customers and platform from a growing number of threats?

Join Telesign  and Getir as they share how leading brands onboard new customers online quickly and securely in highly competitive consumer markets.

Here's what you'll learn:
The importance of digital customer onboarding for company growth.
The top onboarding challenges faced by product leaders today.
How to eliminate fake accounts users at scale, and verify new users without making them jump through hoops.

Zero tolerance for fraud:  A secure onboarding masterclass

“Trust, but verify” has been a primary tenant of most human engagement since the dawn of time. But as the world becomes more digital, this proverb has become a slippery slope. Today, we need to think in terms of “verify, then trust”. Organizations and their customers face ever-increasing threats of fraud and related cybersecurity issues. Consumers expect brands to protect them. According to the 2023 Telesign Trust Index, 94% of consumers surveyed agree businesses bear responsibility for consumers’ privacy. And when consumers trust a brand, they reward that company with their business. According to Deloitte, people spend 25% more money with trusted brands.    

In this session, we will explore: 

• Consumer expectations for the companies they engage with to protect them from fraud  
• The possibility of gaining or losing customer trust at every engagement through the customer journey 
• Evolving industry and government initiatives that establish systemic trust and how these should influence future company policies

The dawn of systemic trust between brands and their mobile customers

56 % des Européens ont subi au moins un type de fraude au cours des deux dernières années (selon Finanso.se). Un tiers d'entre eux ont été victimes d'usurpation d'identité, ce qui en fait le deuxième type de fraude le plus courant en Europe.
Les entreprises sont également la cible d’attaque. Selon l'enquête mondiale 2022 de PwC sur la criminalité et la fraude économique, 51 % des organisations ont été victimes de fraude au cours des deux dernières années, soit le niveau le plus élevé qu'elles aient connu en 20 ans.
Pour les entreprises, l’usurpation d'identité se produit généralement lors de la création de compte ; en effet près d’1 compte sur 4 est faux. La création de ces comptes engendre des pertes de centaines de milliers d'euros.

Quels recours peuvent avoir les entreprises ? Comment les données liées aux numéros de téléphone peuvent aider à identifier des comportements frauduleux ?
Au cours de cet échange avec {guest speaker}, nous découvrirons :
• Les techniques utilisées par les fraudeurs pour accéder à vos plateformes
• Comment sécuriser votre acquisition client tout en facilitant la conversion ?
• Comment l'intelligence liée aux numéros de téléphone peut permettre d’éliminer les utilisateurs frauduleux ?

Nous espérons que vous serez nombreux à nous rejoindre !

Lutter contre la fraude à l’identité lors de l’acquisition clients

Today, business often takes place in the digital realm. With the shift to ecommerce and the need for fast digital identity verification, fraudsters have learned how to game the system and siphon money from unsuspecting companies. 

One technique fraudsters use is toll fraud (or International Revenue Share Fraud (IRSF)). According to the Communications Fraud Control Association (CFCA)’s 2019 Global Fraud Loss Survey, toll fraud costs businesses over $5B per year.  

To make matters worse, there’s a new fraud type that’s harder to detect, and even harder to fight. This novel fraud, OTP (one-time passcode) inflation, occurs when attackers exploit a phone number input field to receive a one-time passcode, app download link, or other information via SMS. Multiple SMS messages are sent to a range of numbers at once, generating revenue for the attackers. 

 Watch our webinar to learn: 

What toll fraud is and how OTP inflation was born  
Why OTP inflation fraud is on the rise 
What you can do to detect and tackle this type of fraud in your business  
How to protect against future attacks

Is OTP inflation fraud your secret enemy?How to detect and stop this hidden risk

Según Finanso.se, el 56% de los europeos ha experimentado al menos un tipo de fraude en los últimos dos años. Un tercio de ellos fueron víctimas de robo de identidad, lo que lo convierte en el segundo tipo de fraude más común en Europa. 

Las empresas también están bajo ataque. Según la Encuesta mundial sobre fraude y delitos económicos de 2022 de PwC, el 51 % de las organizaciones experimentaron fraude en los últimos dos años, el nivel más alto que han visto en 20 años. 

Para las empresas, el robo de identidad a menudo ocurre durante el proceso de registro e incorporación, donde 1 de cada 4 cuentas nuevas abiertas es falsa. Posteriormente, los piratas informáticos utilizan estas cuentas falsas para causar pérdidas que ascienden a cientos de miles de euros. 

¿Qué pueden hacer las empresas al respecto y cómo ayuda la identidad digital? 

La inteligencia telefónica desbloquea los datos que las empresas necesitan para proteger sus procesos de registro de cuentas e incorporación de nuevos usuarios.  Al identificar y autenticar con precisión a los usuarios, las empresas protegen su negocio y sus clientes. 

 Únase a nuestro seminario web para aprender: 

• Cómo la inteligencia de números de teléfono elimina usuarios falsos a gran escala. 
• Cómo garantizar un registro de usuarios sin añadir fricción al user journey  
• Cómo involucrar y construir continuamente su relación con el cliente una vez se registran. 

¡Esperamos que se una a nosotros en esta sesión informativa!

Combate el fraude de identidad durante el proceso de registro de tus clientes

Cybercrime isn’t showing signs of slowing down.  

One area of concern is account takeover (ATO), a type of identity theft where fraudsters gain unauthorized access to an account to make withdrawals, steal sensitive data, access company accounts, and more. 

According to the 2022 Cyberthreat Defense Report, ATO attacks are poised to overtake malware as the number one security concern. Although both individuals and companies are affected, businesses can be held liable when customers dispute fraudulent transactions. The best way to address this is to protect and educate your customers.  

Join us to discuss ways to stamp out ATO: 

- Quickly identify and respond to common fraud signals 
- Create effective login verification that challenges or blocks suspicious accounts  
- Leverage ethical machine learning to automate the analysis of logins or account changes 
- Increase awareness for both your customers and internal team to spot and prevent new risks 

We hope you’ll join us for this informative session!

Prevent account takeover fraud in seconds using phone intelligence

Even though multi-factor authentication (MFA) is becoming more popular,  a record number of account takeovers (ATO) and stolen passwords plague the digital world.  MFA is no longer a nice thing to have, it’s a must. 

Even so, fraudsters have  developed sophisticated schemes to circumvent  common security measures. The threat fradusters pose  brands and their customers cannot be understated. From  initial customer onboarding,   to log –in, and/or  purchase, the customer journey is full of risky interactions that make you wonder, "how can I keep my customers safe?" 

Join this webinar to find out how!

Account Integrity Protects Your Brand and Consumer Trust

Fraudsters looking for account access vulnerabilities are a constant threat for businesses of all sizes. As a result, keeping consumer accounts safe from scammers is more important than ever as scams grow more sophisticated.  

While the short-term effects of a fraudulent account takeover on a company's finances are easy to see, the long-term effects on the company's reputation and ability to gain customer trust are not as obvious.  

To thwart these attacks, innovative tools and AI that can spot risky behavior and maintain the integrity of accounts should be a key component of your security posture.   

Tune into this webinar as Telesign and Argyle will address: 
• Learning how the modern (ATO) fraud schemes work.  
• Creating a comprehensive plan to protect against fraud, keep account security up to date, and sign-up new customers.  
• Using methods that innovative companies have found to be effective in fighting fraud and gaining customers' trust.

Methods to Prevent Fraudulent Access and Preserve Account Integrity

Trust is the currency of commerce: potential customers are willing to spend more, invest, and recommend your business if they trust and have confidence in your brand. In fact, people are 7x more likely to purchase from you if you’ve established this level of trust. 

However, as global cyber threats evolve and customer interactions are primarily digital, product and risk management teams have a harder job than ever to secure customer data; maintain that trust; and recover (both data and brand reputation) in the event of a data breach.

Tune into this webinar as Seth Gilpin, Head of Product Marketing at Telesign, will address these issues and provide best practices for creating trust and reducing risk throughout the customer journey by focusing on connecting, protecting, and defending customers' digital identities.

Defend customers' digital identities to reduce fraud & increase trust

Trust is the currency of today’s digital economy. Businesses that earn and keep that trust thrive. Those that don’t struggle.

With more than 5 billion people conducting their lives online, the opportunities for businesses to earn trust are endless. In 2021, for the first time ever, successful fraud attempts outnumbered those prevented. This means more business interrupted. More customers compromised. More reputations damaged. More revenue lost. And all represent a constant drain on  the resources required to fight back.
However, as global cyber threats evolve and customer interactions are primarily digital, product and risk management teams have a harder job than ever to secure customer data; maintain that trust; and recover (both data and brand reputation) in the event of a data breach.

Tune into this webinar as Seth Gilpin, Head of Product Marketing at Telesign, will address these issues and provide best practices for creating trust and reducing risk throughout the customer journey by focusing on connecting, protecting, and defending customers' digital identities.

How to Reduce Risk, Drive Growth & Build Trust Across the Customer Journey

As regulatory oversight to stop financial fraud rises, friction from identity and credit checks during customer onboarding is resulting in abandoned shopping carts. Consumers expect simple, fast, convenient onboarding. 

The situation is forcing business-to-consumer (B2C) companies to rethink their customer journeys. Companies need protections that yield fast, accurate, low-friction and invisible checks. At the same time, consumers want to know their identities and transactions are secure. 

Additionally, businesses have implemented “guest check-out” facilities which  reduce friction completely at the expense of not knowing who the end consumer is and introducing a higher potential for returns fraud. 

View this webinar to: 

Understand the challenges consumer brands face today, specifically friction generated by fraud detection in EMEA. 

Explore steps and technologies organizations are using to help resolve friction-related challenges. 

Build Continuous Trust™ while ensuring a seamless customer experience.

Reducing Fraud and Friction in Consumer Experiences

fraud

Cybercrime

Digital Banking

Digital Identity

onboarding

identity access

Ecommerce

Data Security

RegTech

Authentication

The IT security community on BrightTALK is composed of more than 200,000 IT security professionals trading relevant information on software assurance, network security and mobile security. Join the conversation by watching on-demand and live information security webinars and asking questions of experts and industry leaders.

IT Security

Increasing expectations for good governance, effective risk management and complex demands for corporate compliance are presenting a growing challenge for organizations of all sizes. Join industry thought leaders as they provide you with practical advice on how to implement successful risk and compliance management strategies across your organization. Browse risk management resources in the form of interactive webinars and videos and ask questions of expert GRC professionals.

IT Governance, Risk and Compliance

The IT project management community on BrightTALK includes thousands of IT project and portfolio management professionals. Find relevant webinars and videos on agile methodologies, scrum strategy, project management processes and more. Attend live webinars or view on demand content presented by recognized thought leaders in the IT project management industry.

IT Project Management

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

Get powerful insights on how to best serve today's customers. If you want to create a successful customer experience today, you will have to appeal to the need for “alone together” time. Millennials, Gen X, Boomers or Silent Generation all look for shared but individual experiences.

Customer Experience

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

Sales

Get powerful production quality insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which strategies are proving to be the most effective for quality assurance, testing and production roll-out.

Production Quality

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

Reducing Fraud and Friction in Consumer Experiences

Presented by

About this talk

More from this channel