More and more businesses are turning to third-party creators, influencers, and affiliates to fuel their growth, and establishing mutually beneficial long-term relationships is critical. But what do brands need to do to keep creators happy? And what do creators want from their relationships with brands? Hint: Creative authenticity and on-time payments come into play.
Discover everything that brands and creators should keep in mind to ensure a successful working relationship with leaders at LinkedIn influencer agency Creator Authority, We Are Verified, and social commerce creator Orca. You’ll find out:
- Industry best practices right now that those getting into the space need to be aware of
- What both parties need out of the relationship in order to be happy
- Strategies to create long-term brand partnerships and revenue streams and ensure ROI