Name: The Observability Market Map
Start: 2023-04-18T17:00:00Z
End: 2023-04-18T17:00:36.000Z
Location: BrightTALK
Rating: 4.5

Cribl, the Data Engine for IT and Security, empowers organizations to transform their data strategy. Customers use Cribl to analyze, collect, process, and route all IT and security data, delivering the choice, control, and flexibility required to adapt to their ever-changing needs. 

Interested in seeing first-hand how Cribl can support your use case? Sign up for Cribl.Cloud and process up to 1TB/day, for free! https://cribl.io/cribl-cloud/try-cribl-cloud/


Traditional observability is hitting its limits under the scale and speed of today’s data. Exploding data volumes, fragmented tools, and pressure for teams to do more with less make it harder than ever to keep up. Enter AI: the ultimate force multiplier for modern observability.

Join our experts on to learn how AI can 10x your team’s efficiency, deliver deeper visibility across complex environments, and simplify troubleshooting workflows.

Discover how AI elevates observability from reactive monitoring to proactive insight. In this session, you’ll learn:
-Why human-in-the-loop AI is key to trustworthy automation
-Pragmatic ways to automate time-intensive telemetry management tasks
-How Cribl’s AI-driven capabilities enable faster detection and greater efficiency

Tune in and see how AI is not just the next step in observability - it’s a whole new way of seeing your systems and running your ops.

Observability, Supercharged: How AI 10x’s Insights & Efficiency

You don’t need less data to solve your IT and security challenges; you need the right data. The key is to focus on improving data quality while maintaining cost controls and governance guardrails.

In this hands-on workshop, Cox Automotive’s John Lim and Cribl’s Ed Bailey break down the steps to achieving an effective and efficient telemetry data strategy. We’ll walk you through how to build a data strategy that delivers the insights you need with the right approach.

In this session, you’ll learn how to:
-Identify your IT and security data requirements
-Architect for visibility and scale without breaking the budget
-Increase flexibility and avoid vendor lock-in
-Create a scalable telemetry architecture that’s both effective and easy to use

The future of your data strategy starts now. Watch now to learn how to create an insight-driven, cost-effective, and compliant approach to managing your IT and security data.

How to Build a High-Performance Data Strategy that Delivers Value at Scale

Cribl offers a suite of tools designed to optimize data pipelines, with different components tailored for managing and orchestrating data flows at scale across different teams and data sources. One of the biggest problems with building and running a multi-team data engine is isolation. This CriblCon 24 session covers how we at Cribl have handled the challenge of data, configuration, and access isolation for growing teams through features such as Cloud Workspaces, Worker Groups, and Stream Projects, and how they provide isolation and crafted experiences for different levels of data access and control.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Data is a Team Sport: Managing Multi-Team Data Pipelines with Cribl - CriblCon 2024 Replay Series

Real-time threats require real-time responses. But how can your security team keep up while buried in alerts, overwhelmed by data, and short on resources?

In this session, Cribl + Crogl discuss how to cut through the noise and transform your security operations. Learn how Cribl Lake and Cribl Search help you filter, route, and enrich security data at scale – giving you greater control, while Crogl adds in an AI-driven knowledge layer to automate investigations and accelerate threat detection.

Through real-world examples, you'll see how this integrated approach enables faster detection, investigation, and mapping to the MITRE ATT&CK framework.

In this hands-on session, you’ll learn:
-How to investigate complex threats using optimized, enriched data from Cribl Lake and Cribl Search
-Techniques to create and customize threat hunts based on the MITRE ATT&CK framework
-How Crogl enhances investigations with AI-driven insights and automation

Threats move fast. Your investigations should move faster. Watch now to level up your security operations strategy.

It’s (Threat) Hunting Season: Accelerate SecOps and Detect Faster with Cribl + Crogl

In this CriblCon 24 session, we’re going to dig into how Epiq transitioned our security infrastructure from on-premise to cloud with the help of Cribl. We’ll talk about the challenges we faced in learning how to parse and shape Microsoft Sentinel data, and the victories we achieved by simplifying our infrastructure for cost savings and to streamline our data processes. We’ll share some valuable lessons we learned along the way helping others navigate similar digital transformations successfully.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

How Cribl saves us 400k per year - CriblCon 2024 Replay Series

This CriblCon 24 session explores how the Amex GBT team utilized Cribl Stream to navigate a complex SIEM landscape. We faced several challenges: evaluating new SIEMs, managing high-volume data in our current SIEM, and ultimately migrating to a new solution – all without disrupting ongoing security operations.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Reduce Risk with Cribl and Choose the right SIEM - CriblCon 2024 Replay Series

Your SIEM holds critical data, but storing all telemetry can be costly — especially as cloud-native, microservices, and AI systems generate massive data volumes. So how do you maintain 24/7 visibility and rapid threat response without breaking the budget? 

Traditional data tiering ties "hot, warm, cold" to data age, assuming you can predict which logs will matter, often driving up costs. In reality, data’s value only spikes when a question is asked: during an investigation, audit, or incident. By tiering data based on access frequency, a measurable signal, you can cut costs while keeping critical data accessible. 

In this session, AWS and Cribl take a deep dive into modern data tiering strategies that help you to:
-Keep frequently accessed, actionable data in your SIEM for real-time detection and response.
-Seamlessly route archival data to cost-effective storage like Amazon S3, without losing access or compliance. 
-Collect, route, and transform data to the right formats such as OCSF before it reaches downstream analytics tools (i.e. SIEM, Amazon Security Lake).
-Search data in place: data lakes, object stores, API endpoints, host systems, and more for faster, more flexible investigations.

It’s time to simplify, streamline, and take control of your storage sites, query tools, and telemetry data. Watch on-demand to unlock practical strategies for smarter, faster data management.

From Cold to Gold: Unlocking the Power of Tiered Data Storage with AWS and Cribl

Telemetry data as a key asset is growing, protecting, and optimizing today's enterprise. Managing and controlling that data remains out of reach for most IT and Security professionals. But with the right data pipeline strategy, you can optimize telemetry to reduce costs, enhance visibility, and maintain full control over your data – that’s where Cribl comes in.

Cribl’s Nick Heudecker and Cory Wallace walk through how Cribl Stream and the broader Cribl product suite empower IT and security teams to take control of their observability pipelines with streamlined workflows, increased flexibility, and maximized efficiency.

In this session, you’ll learn how to:
Efficiently ingest, shape, enrich, and route telemetry data from diverse sources with Cribl Stream
Manage large volumes of telemetry without sacrificing control or budget
Optimize data by removing noise, reformatting for usability, and masking sensitive information
Route data intelligently to the right destinations, from SIEM to long-term storage
Use AI-powered features to improve data quality and insights

Whether you’re new to observability pipelines or looking to optimize, you’ll leave this session ready to turn your data challenges into opportunities with Cribl.

Take control of your telemetry data with Cribl Stream

Ever wish your data pipelines built themselves? Or that your global environment stayed consistent as you scaled? Well, Cribl just made both of those wishes a reality.

Watch now for a demo and introduction to Copilot Editor and Global Management—two powerful new features built to save time, reduce manual work, and streamline scaling.

In this session, we cover how to:
Build data pipelines effortlessly with Copilot Editor, using plain language to automate data transformations and mapping
Onboard new sources in minutes by automating schema normalization, enabling faster and more accurate threat detection
Scale your global environment seamlessly with centralized configuration management and GitOps workflows
Ensure consistency and reduce risk with standardized policies that simplify collaboration and enhance compliance

Watch to learn how to simplify your operations with a sprinkle of Cribl magic – so you can focus on what matters most.

Effortless telemetry is not magic. It’s Cribl: Automate pipelines and scale

This CriblCon 24 session investigates the correlation between traces in OpenTelemetry (Otel) and logs in Splunk, two widely used tools in the field of observability and log management. The objective of this research is to explore how the integration of trace data from Otel and log data from Splunk can provide a comprehensive understanding of application performance and behavior. By analyzing the relationship between these two data sources, we aim to identify patterns, uncover hidden dependencies, and gain insights into system bottlenecks and potential issues. Through this correlation, we hope to enhance troubleshooting capabilities, optimize system performance, and improve overall observability of distributed applications. The findings of this study will contribute to the development of effective monitoring and analysis techniques, enabling organizations to proactively address performance challenges and deliver more reliable and efficient software systems.


Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Correlating Traces with Logs for Enhanced Observability - CriblCon 2024 Replay Series

In this CriblCon 24 session, learn how Cribl uses its own purpose-built data engine for IT and Security capable of discovering and collecting data from any source, processing billions of events per second, automatically routing data to optimized storage, and analyzing any data, at any time, in any location to drive the Cribl.Cloud team’s observability practice, make quick decisions, and continuously improve Cribl Stream, Edge, and Search from the inside.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Delivering Observability for Highly Available Services with Cribl - CriblCon 2024 Replay Series

In this CriblCon 24 session, we’ll explore the transition from traditional syslog and Logstash setups to the dynamic capabilities of Cribl. We’ll share our firsthand experiences, from scalability issues to performance challenges, how we navigated these obstacles, to effectively transition to Cribl and Elastic. We’ll cover how we identified the size of events in Elasticsearch and the pivotal role it played in measuring total storage usage and savings post-Cribl implementation. We’ll delve into the intricacies of this methodology, showcasing how it enabled us to gain granular insights into our log data, optimize storage utilization, and realize significant cost savings.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Navigating Transition: From Syslog and Logstash to Cribl - CriblCon 2024 Replay Series

In this CriblCon 24 session, learn how one of the largest U.S. financial institutions handles a diverse and high-volume logging ecosystem while supporting a multi-cloud integration across on-prem, SaaS, and public cloud. Serving approximately 70 million customers, this financial institution follows an Infrastructure-as-code approach to manage their logging platform and deliver dashboards, alerts, and queries across multiple lines of businesses. You’ll see how to care for sensitive data with the utmost care, minimizing risk and maximizing peace of mind with Cribl, the data engine for IT and Security. From logs to business insights in a matter of clicks, you are sure to rethink the power of logs!

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Next-Gen Logging: Deep Dive with a Large Financial Institution - CriblCon 2024 Replay Series

In the quest to turn our outdated and disorderly SIEM into a modern, streamlined and manageable solution, we turned to Cribl. Together we develop a centrally managed environment that empowered our teams to manage multiple data sources and destinations with improved time-to-value, reducing data flow steps, and increasing sustainability. In this CriblCon 24 session, learn how we used Cribl to modernize and streamline our SIEM operations into a single point of management solution.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

s/Chaos/Control/g -> Modernizing the Data Pipeline with Cribl - CriblCon 2024 Replay Series

Grease the wheels of adoption and step on that pipelining gas pedal! Integrating Cribl Stream into your existing data engine can be a challenge for large organizations with well-established processes. In this CriblCon 24 session, learn how Cox Automotive is methodically incorporating Stream through the extensive use of packs and data forks, and how stakeholders can realize the value of Cribl Stream with minimal impact to their day to day operations. Furthermore, learn how Cox Automotive is using data tiering and replay to ensure high availability and accelerated resolution times.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Tune your Data Engine: How Packs and Forks Supercharge Value - CriblCon 2024 Replay Series

Data growth, data formats, emerging tools and AI wreaking havoc in your organization? At Cribl, we’re here to help you wreak order. In this CriblCon 24 session, we’ll walk you through how building a Data Engine for IT and Security, powered by Cribl will help you clean up data disasters, conquer compliance, power your people and prepare your organization for automation and AI.

Looking to connect in real life? Join us this year for CriblCon 25 in National Harbor, MD, October 13-15, 2025, for an unforgettable experience. Register today: cribl.io/criblcon

Wreak Order in the Midst of Chaos - CriblCon 2024 Replay Series

Each week brings a new observability category and companies eager to fill it, making it challenging to figure out what matters to you and your technology investments. Coupled with the trend for observability and security to converge, the hype can be overwhelming. Let’s sort that out.
 
 In this webinar, we’ll explore the major categories and companies in the observability market, including:
 
- Trends around observability categories and the companies in each category
- How the different categories interact and compete
- Where the observability concept is going this year
- How to maximize your observability investment

The Observability Market Map

Observability

Observability Pipeline

ITOps

SecOps

DevOps

Trends

Data Analysis

Log Management

Storage

Observability Strategy

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The Observability Market Map

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Cribl