The 4Ps for AI Monetization: A Webinar on How to Be Successful in Your AI Go to Market

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Presented by

Dale Hopkinson, Product Manager, Thales and Sara Yamase, Partner, Simon-Kucher

About this talk

Transforming AI offers into profitable returns requires a strategic approach to AI software monetization. Join us for an engaging fireside chat with experts from the industry leaders at Thales and Simon-Kucher. You will come away with a solid grasp of the "Essential 4 Ps" of AI monetization—Productization, Protection, Packaging, and Pricing. Learn how to lean into these elements to successfully offer and AI product while maximizing ROI.
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In a world increasingly driven by software, organizations of every size and type, and in every market, are under pressure to transform. For over 30 years, we have been empowering people and enabling companies to unlock the full value and potential of their software and to evolve beyond their limits. Recognized as the industry leader, our global team of 450 experts, work across 20 countries. Our Sentinel Platform serves as the central authority for monetizing software and our services bring a full array of support to meet market demands. We are passionate about ensuring that thousands of organizations, from global public enterprises to small family businesses, embrace change, drive innovation and create pursue new revenue opportunities with confidence today and into the future. We are doers. We roll up our sleeves to deliver best-in-class solutions and services with integrity and dedication. We love what we do and the problems we solve. We are Thales Software Monetization, but our friends call us Thales SM. Let’s build the future together