Digital Grand Slam: How Rawlings Creates a Connected Customer Journey with Marketing, Commerce, and Data Cloud

Marketing and commerce leaders are in a new era of digital. It is an era where the customer journey is vital, and with all of the data collected, customers expect more. In fact, 80% of customers expect better experiences. Join us to learn how Rawlings Sporting Goods, one of the leading sports equipment manufacturers, is unifying online and in-store customer data on Salesforce. Once unified, Rawlings can activate this data to deepen customer relationships through personalisation and drive revenue growth. In this webinar, you will discover: - How Rawlings unites Marketing and Commerce data across multiple brands with Data Cloud to deliver personalised experiences - Strategies to stand out from the competition by creating unique customer touch points - How to put the customer at the center of your digital strategy to drive more revenue