Key Announcements & Deep Dive into AI-Powered Email Marketing

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Presented by

Linda Nguyen, Salesforce | Elliot Harper, CloudKettle

About this talk

Connections To You: Key Announcements & Deep Dive into AI-Powered Email Marketing In June 2023 in Chicago, we hosted our learning-rich marketing and commerce event of the year - Salesforce Connections. We announced our latest AI + Data + CRM innovations to empower you to engage and connect with your customers and target audience smarter and more efficiently than ever. Join us for our innovation-packed webinar to be wowed by key announcements and gain invaluable insights from our inspiring session focused on *AI-Powered Email Marketing*. Discover how to drive higher subscriber engagement and results from your marketing programs and the AI innovations coming to Marketing GPT. Hear from visionary Trailblazer, Eliot Harper, Salesforce Architect at CloudKettle (Australia) & 6 x Salesforce MVP, and Linda Nguyen - Lead Solution Engineer at Salesforce Marketing. You will learn: • What text and image content will keep your subscribers engaged • Who to send emails to based on your audience's different traits/personas • How to optimise your email sends - best time & frequency to email individual subscribers • How to identify the optimal engagement time for each subscriber to maximise open rates and engagement • How to identify when email engagement rates require intervention Register today to secure your virtual seat!
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