The State of Marketing Webinar

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Presented by

Salesforce UK

About this talk

We sat down with Elizabeth Skinner, Marketing Director, NewDay Cards, and Jo Pettifer, VP Marketing, Salesforce to discuss the State of Marketing Report insights and specifically how marketers are: Evolving priorities in the face of economic uncertainty Preparing for the retirement of third-party cookies Removing silos to enhance the customer experience Innovating to meet evolving customer needs Speakers Include: Jonathan Beeston, Director PMM, Marketing Cloud, Salesforce Jo Pettifer, VP Marketing, Salesforce Elizabeth Skinner, Marketing Director, NewDay Cards
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Salesforce is the global leader in customer relationship management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, and artificial intelligence—to connect to their customers in a whole new way. The Salesforce Customer Success Platform includes industry-leading services spanning sales, service, marketing, commerce, communities, collaboration and industries, all on a single trusted cloud platform. Salesforce will power more than 2 trillion B2B and B2C transactions this year for more than 150,000 companies and millions of Trailblazers--the individuals and their organizations who are using Salesforce to drive innovation, grow their careers and transform their businesses. Salesforce is committed to a set of core values--trust, growth, innovation, and equality of every human being. The company is ranked #1 on Fortune’s World's Best Workplaces list, and Forbes has ranked the company one of the world's most innovative companies for eight years in a row. For information, please visit www.salesforce.com.