Consumers are less likely to make a repeat purchase when food and beverage brands don't deliver on sweetness, texture, taste or label expectations when reducing sugar. Prep for New Year product development by joining our expert panel discussion to find answers to four formulation questions:
1. How can I craft just-right sweet taste without off notes?
2. When removing sugar, how can I build back its functionality?
3. How do consumers perceive noncaloric or low caloric sweeteners, such as allulose?
4. How can I formulate to reduce sugar levels sustainably?
Presenters:
Abbie Hohman MS, Business Development Manager, Taste by Ingredion
Fernando Martinez Jr. (he/him) Project Leader, Sweeteners Technical Service
Jackson Pillow (he/him), Global Marketing Communications Manager, Sugar Reduction & Specialty Sweeteners
(Moderator) Silvia García, Regional Platform Leader, Sugar Reduction and Specialty Sweeteners, U.S./Canada