Name: Implementing and Using GenAI with Safety: What You Don’t Know Could Hurt You
Start: 2025-02-05T16:00:00Z
End: 2025-02-05T16:00:34.000Z
Location: BrightTALK
Rating: 0

Proofpoint, Inc. is a leading cybersecurity and compliance company that protects organizations’ greatest assets and biggest risks: their people. With an integrated suite of cloud-based solutions, Proofpoint helps companies around the world stop targeted threats, safeguard their data, and make their users more resilient against cyber attacks. Leading organizations of all sizes, including 85 percent of the Fortune 100, rely on Proofpoint for people-centric security and compliance solutions that mitigate their most critical risks across email, the cloud, social media, and the web. 

Humans, not technology, pose the greatest risk to organizations. Almost three-quarters of all data breaches involve a human element. According to 2024 State of the Phish report, 71% of employees took risky actions and 96% of these employees knew they were doing something risky. While people and their identities play an integral role in successful cyber attacks and data loss incidents, they are also critical for effective cyber defense.

Join us for a 60-minute discussion featuring Proofpoint’s Chief Strategy Officer, Ryan Kalember and Forrester’s VP, Research Director, Joseph Blankenship to learn about:

-Top human-centric risks organizations face today
-How a human-centric security approach strengthens your security posture
-Proactive actions to build a comprehensive human-centric security strategy

Tackling the Human-centric Security Challenge: Featuring Forrester Research

Embarking on an AI initiative? Are you aware of the hidden risks Generative AI (GenAI) platforms like ChatGPT, Microsoft Copilot, and Google Gemini pose to your organisation? And more importantly do you know how to mitigate those risks?

Generative AI tools open up a world of creativity and enhanced productivity but also data security risks that traditional cybersecurity solutions may not address. Improper use of these tools can expose sensitive information, including customer data, source code, and proprietary content.

Gain insights on:
• The risks associated with GenAI
• How GenAi can be abused by both threat actors and employees
• How to gain visibility into GenAI use in your organisation, enforce Acceptable Use Policies and educate employees
• How a Human-Centric approach to security can prevent loss of sensitive data

Equip your team to embrace GenAI securely and launch your AI projects without risk or delays.

GenAI Cybersecurity Risks: The gift that keeps on giving your data away

Join us for a 30-minute webinar where we’ll discuss how a Human-Centric approach to security can help you achieve NIS 2 and DORA compliance. We’ll also look at the unique opportunity it offers to improve your organisation’s cybersecurity posture and that of your supply chain.

NIS 2 and DORA: Apply Human-Centric Cybersecurity Now

The average cost of a data breach in financial services is $6.08M, which is the second highest behind healthcare, according to IBM’s Cost of a Data Breach Report. Many financial services organizations lack the visibility and context needed to know how information is being used and sensitive data is being exfiltrated. This leads to loss of customer confidence, business disruption, increased response times, regulatory fines, and more.

Join us for a 45-minute fireside chat to hear our experts discuss the unique challenges of protecting information in the financial services industry and learn about:
- Leading use cases for financial services organizations
- The severity of data loss and insider risk in financial services and its consequences
- Best practices for a modern approach to data loss and insider risk in financial services

Addressing Internal Risks and External Threats Coming for Your Data: Financial Services

Microsoft’s native and add-on email security capabilities help to protect against basic threats, but they aren’t enough to ensure full protection. Learn how a multi-layered human-centric security strategy can augment Microsoft 365 to defend against modern threats like business email compromise, advanced phishing, account takeover, impersonation abuse, and accidental data loss.

Join us for a 45-minute live webinar where we'll discuss:

- What today’s top cyber risks are
- What are the most recent threat trends targeting Microsoft
- Where should you augment your Microsoft 365 security
- How you strengthen your Microsoft 365 defences

Strengthening Microsoft 365 with Human-Centric Security

As phishing attacks grow more advanced, even major tech companies have suffered losses exceeding $100 million from sophisticated email scams. With these threats evolving, messaging and collaboration tools are becoming particularly vulnerable, demanding enhanced, AI-driven protection to stay secure. In this webinar, we’ll dive into the latest multi-pronged phishing tactics, from impersonation scams to emerging threats like QR code phishing and MFA bypass. We’ll also explore how the exploitation of GenAI has resulted in more effective phishing campaigns, due to more convincing lures, deepfake videos and images, and malicious prompt engineering. 
Join Proofpoint and ISC2 December 10, 2024 at 1:00 p.m. Eastern/10:00 a.m. Pacific to explore real-world examples of costly phishing scams, identify common vulnerabilities, and learn proactive strategies to strengthen your organization’s defenses against today’s most sophisticated threats.

From Impersonation to MFA Bypass: Tackling Today's Most Sophisticated, Novel Phishing Threats

The healthcare industry faces a surge in cyber attacks and data breaches due to digital transformation. Cybercriminals target sensitive health data, exploiting vulnerabilities in distributed networks. With the rise of ransomware, impersonation attacks, and insider threats, advanced security measures are essential to protect patient information and maintain the integrity of healthcare operations.

Please join us for a 30-minute live discussion with Proofpoint’s Vice President of Industry Solutions, Ryan Witt and Solutions Architect, Chris Montgomery. They will cover new threat intelligence research that can help healthcare providers better understand today’s advanced attacks. We will explore:

- Data breaches stemming from malicious, careless or compromised insiders
- New research on the most active threats targeting healthcare organizations
- Strategies to mitigate risks and secure healthcare data
- Live Q&A featuring an expert from Health-ISAC

Leveraging Threat Insights to Secure Data

As the threat landscape evolves, one thing remains constant, humans are the primary target for attackers. Successful defenders design their cybersecurity systems to consider the needs, behaviours, and limitations of humans through a multi-layered approach to threat defence.

Being able to identify new and emerging threats, analyse attack patterns, and develop effective strategies is at the core of maintaining a strong security posture. 

Join this engaging 45-minute live webinar, hosted by Proofpoint’s best-in-class Threat Research team, as they share practical tips to help organisations defend their human layer.

Gain first-hand knowledge and invaluable perspectives on:

Insights from the threat landscape trenches
Tracking human threat actors
Global vs EMEA threat trends
Identifying and untangling threat activity
Interesting threats and our experiences with them

Protecting the Human Element Using Threat Intelligence

Have you ever sent an email to the wrong person? What about sending an email with the wrong attachment? What visibility do you have into these potential costly mistakes at your organisation? 

This lack of visibility into the risk of sensitive data loss from misdirected emails is a common problem for many organisations, resulting in negative impacts on their business, such as significant productivity loss when unreported incidents are detected.

To prevent these breaches, organisations need to address the unique email behaviours of each employee, including misdirected emails, miss-attached files, and data exfiltration.

Join this 30-minute live webinar to learn:

Why you need a layered approach to stop sensitive data loss on email
How Large Language Model (LLM) Classifiers are used to safeguard sensitive data and reduce false positives
How Behavioural Artificial Intelligence (AI) can stop sensitive data loss
How to handle data loss in diverse, multi-lingual environments
What you can do to stop sensitive data loss from misdirected emails in just days
We’ll also live demo how an Adaptive Email DLP solution stops misdirected emails for good.

Solving the #1 Data Loss Prevention issue with an Adaptive Approach to Email

Recent highly public breaches highlight the key role of identity in escalating a minor incursion into a business-impacting breach. Some defenders leveraging Identity Threat Detection and Response (ITDR) solutions focus on finding and remediating identity vulnerabilities before attackers exploit them. Others focus instead on accelerating their threat detection and response with the enterprise-wide deployment of deceptive resources. The best way ultimately to maximize identity security is by implementing both strategies together.

Join us for a 30-minute webinar and learn best practices for implementing an ITDR solution. You will learn:

- How and why attackers have shifted their tactics to be more focused on identity security
- Key elements of an identity security solution that will work for your organization
- Implementation strategies on how you can leverage an ITDR project

Deploying an Identity Threat Detection and Response Solution in Your Organization

Have you ever sent an email to the wrong person? What about sending an email with the wrong attachment? What visibility do you have into these potential costly mistakes at your organization? 

Email data breaches caused by insiders are a prolific problem, putting organizations and customers' data at risk. To prevent these breaches, organizations need to address the unique email behaviors of each employee, including misdirected emails, miss-attached files, and data exfiltration.

To mitigate human error, organizations need to adopt a tailored approach to address each employee's risky behavior. This involves understanding and benchmarking normal behavior to identify anomalies, mistakes, and malicious actions effectively.

Join this 30-minute live webinar to learn:

- Why you need a layered approach to stop sensitive data loss on email
- How historical email behavior and behavioral intelligence modelling provides the insights needed to stop email misdelivery
- How you can stop sensitive data loss from misdirected emails in just days with a live demo of an Adaptive Email DLP solution

Preventing Email Misdelivery and Data Loss with Behavioral Intelligence Modeling

Migrating your data loss prevention solution may feel overwhelming, but it doesn’t have to be. With the ever-changing business landscape, relying on outdated DLP solutions can be risky.  

On October 22, 2024 at 1:00 p.m. Eastern/10:00 a.m. Pacific join Proofpoint and ISC2 for this discussion and learn how to streamline your policies, augment your skillsets, and build a DLP program that is suitable for the future.  

Don't let the idea of a DLP migration overwhelm you. Learn how to prepare your program for the future!

Future-Proofing Your Data Loss Program: How to Streamline Policies and Augment Skillsets

Get ready for the essential guide to the European Union’s NIS 2 Directive (NIS 2) and the Digital Operational Resilience Act (DORA)!

How will preparation for NIS 2 and DORA impact your organisation? What’s the difference between them? Where do you start?

Join us for a 45 minute webinar where we’ll cover the essentials of NIS 2 and DORA for both EU and non-EU organisations. We’ll also look at the unique opportunity they offer to help improve your organisation’s cybersecurity posture and that of your supply chain.

What you’ll learn:
- Understand the latest principles behind NIS 2 and DORA
- Discover practical steps to prepare
- Learn from real-world case studies and success stories
- Get your questions answered by our cybersecurity experts

Don’t miss this opportunity to stay ahead in the ever-evolving cybersecurity landscape!

NIS 2 and DORA Explained: An essential guide for Cybersecurity professionals (PA)

Email continues to be the #1 threat vector and using impersonation is a top tactic for attackers. It’s important for organizations to take a holistic approach to protect trusted business communications and minimize impersonation risk. It starts with blocking impostor threats before they reach your employees, but it doesn’t stop there. You need to further defend against your brand being impersonated and implement advanced defenses against compromised supplier accounts.

In this 30-minute session, we will discuss impersonation risk and provide insights on how to better protect your employees, your brand, as well as your customers and partners. We will cover:
- Overview of sender impersonation
- Examples from recent attacks involving impersonation
- Defending against inbound impersonation, spoofs and lookalikes of your domains, and compromised supplier accounts
- How you can strengthen your defenses

Protect Your Business Communications from Impersonation

According to the Proofpoint 2024 Data Loss Landscape Report, 85% of organisations experienced data loss in the past twelve months. This environment makes protecting valuable data, systems and applications a tremendous challenge for many CISOs. Having a formal program to defend data and protect against insider risk is imperative.

During Insider Threat Awareness Month in September, join us for a 60-minute live webinar to learn how to evaluate your current cybersecurity data protection and insider risk program’s effectiveness. We will identify ways to strengthen your security posture, regardless of your starting point, so you can move from a reactive to a proactive program.

We’ll discuss:

- The severity of the data loss problem and the associated consequences
- Best practices for a modern Data Protection program – and how to get started
- Where data protection and insider risk overlap
- How to assess the effectiveness of your Insider Risk Program
- A typical Insider Risk escalation path
- Key takeaways for moving from a reactive to a proactive program

Enhance your Cyber Resilience: Data Protection, Insider Risk and Beyond

Embarking on an AI initiative? Generative AI platforms like ChatGPT, Microsoft Copilot, and Google Gemini are transforming productivity but also introducing new data security risks that traditional solutions may not address. A recent McKinsey survey found that while 53% of organizations recognize cybersecurity risks in GenAI, only 38% are actively mitigating them. Improper use of these tools can expose sensitive information, including customer data, source code, and proprietary content.

Implementing and Using GenAI with Safety: What You Don’t Know Could Hurt You

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Implementing and Using GenAI with Safety: What You Don’t Know Could Hurt You

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