Today, 27% of consumers are willing to share personal data for more financial guidance and a more personalized digital customer experience. Of those consumers, more than 60% are willing to share data from their Uber, OpenTable and Facebook accounts; online/in-store retail purchases; and frequent flyer programs, etc.
This webinar will dive into the findings of NTT DATA Services’ national research study entitled, “Digital CX in 2020: Cracking the Code on Data,” with customer experience expert, Lisa Woodley.