Telling the Story of Data

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Presented by

Sue Geuens, on behalf of IRM

About this talk

On behalf of IRMUK, please join Sue Geuens, as she talks about the “Telling the Story of Data” . Sue is a 28 year vet in Data Management, is on the DAMA UK committee and is the Director Data Governance & Product Data at Elsevier. This is one of her pet topics and something that we are all seeing as more and more important and impactful when we get it right. Why do we need to tell the story of data - doesn’t data talk for itself? What makes a good story? What if I am a bad storyteller? How will I know if my audience is listening? And the biggest one of all - “SO WHAT”!
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