Establishing Customer Trust through Data Privacy
Presented by Establishing Customer Trust through Data Privacy

Establishing Customer Trust through Data Privacy

4 episodes
Today, your customers are providing less data while expecting the same level of personalization. And on top of that, brands must navigate stricter privacy
laws and third-party cookie loss. That’s why in this masterclass, we’ll share how brands can use a Customer Data Platform (CDP) to overcome these
challenges and enable privacy-driven personalization that fuels long-term customer loyalty and trust. What You’ll Learn: In today’s data and privacy-d

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The Ever-Evolving World of Customer Trust and Data Privacy

The Ever-Evolving World of Customer Trust and Data Privacy

Matt Parisi, Director, Product Marketing, Tealium

Customer Trust and Data Privacy Masterclass Series Preview With third-party cookie loss on the horizon, stricter privacy legislation in place, and consumers
shifting their attitudes around privacy, brands need to be more thoughtful on how data is being collected, used, and optimized. However, as custome

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How to Establish Customer Trust through Data Privacy

How to Establish Customer Trust through Data Privacy

Jennifer Artabane, VP Enterprise Products, Tealium

Customer Trust and Data Privacy Masterclass Series Ep 2 Today, your customers expect every experience with your brand to be personalized. However, they
also expect their data privacy preferences to also be honored - and rightfully so.On top of that, you're being tasked with doing more with less data as

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How to Foster Trust and Privacy at an Organizational Level

How to Foster Trust and Privacy at an Organizational Level

Ted Sfikas, Regional RVP, Solutions Consulting, Americas, Tealium

Customer Trust and Data Privacy Masterclass Series Ep 3 Data privacy shouldn't be an afterthought. In fact, privacy compliance starts internally - from the
way your martech handles your customer data to how it is shared across your organization. When privacy is baked in from the start, and at an organi

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The 3 Pillars of Trust: Building a Multi-Faceted Data  Privacy Strategy

The 3 Pillars of Trust: Building a Multi-Faceted Data Privacy Strategy

Phil Hollrah, VP, Product Marketing, and Sav Khetan, Product Strategy, Tealium

Privacy is neither a buzzword nor should it be treated as such. That's why it's crucial to have data privacy compliance practices baked into your customer
data strategy from the start – especially in today's digital landscape. Plus, by doing so you can foster loyalty because customers know that when they

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